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Advertising News South Africa

TBWA\Hunt\Lascaris leads SA D&AD nominations

With D&AD Awards judging completed late last week, the South African entry total is now up to five nominations and seven In Book, out of 560 entries. TBWA\Hunt\Lascaris Johannesburg leads with three nominations, while Draftfcb SA has picked up two.
TBWA\Hunt\Lascaris leads SA D&AD nominations

In-Book work is considered the best work of the year and equivalent to a bronze award. Nominated work is considered worthy of a Yellow Pencil and equivalent to a silver award.

South African nominations

JuryCategoryEntrantTitleClientBrand
Graphic Design LeafletsTBWA\Hunt\Lascaris JohannesburgTrillion Dollar FlyerThe Zimbabwean NewspaperThe Zimbabwean
IntegratedIntegratedTBWA\Hunt\Lascaris JohannesburgTrillion Dollar CampaignThe Zimbabwean NewspaperThe Zimbabwean
Outdoor Advertising Poster Advertising CampaignsTBWA\Hunt\Lascaris JohannesburgCheaper than paper / Z$250 000 000 / Trillion Dollar Billboard / Trillion Dollar wallpaperThe Zimbabwean NewspaperThe Zimbabwean
Radio WritingDraftfcb SAEl LocoGenuine PartsToyota
Writing for DesignGraphic DesignThe Jupiter Drawing Room Cape Town South AfricaWanna Be A Rockstar? Deodorant / Wanna Be A Rockstar? Boxers / Wanna Be A Rockstar? Socks / Wanna Be A Rockstar? DVD / Wanna Be A Rockstar? CD / Wanna Be A Rockstar? Beanie / Wanna Be A Rockstar? Lip Balm / Wanna Be A Rockstar? MintsDVDSMusica

South African In Book

JuryCategoryEntrantTitleClientBrand
Art Direction Poster AdvertisingTBWA\Hunt\Lascaris JohannesburgCheaper than paperThe Zimbabwean NewspaperThe Zimbabwean
Direct Addressed Direct Mail Very Low Volume 1-500TBWA\Hunt\Lascaris JohannesburgTrillion Dollar MailerThe Zimbabwean NewspaperThe Zimbabwean
Graphic Design PostersTBWA\Hunt\Lascaris JohannesburgCheaper than paper / Fight the regime / Z$250 000 000The Zimbabwean NewspaperThe Zimbabwean
Outdoor Advertising Pavement PostersTBWA\Hunt\Lascaris JohannesburgCheaper than paperThe Zimbabwean NewspaperThe Zimbabwean
Press Advertising Magazines Press Advertising ColourOgilvy Cape Town (Pty) LtdLeft her wedding / Left the costume party / Left the sports gameNSRINational Sea Rescue Institute
Radio Radio Commercials over 30 secondsDraftfcb SAEl LocoGenuine PartsToyota
TV & Cinema Advertising Cinema Commercials 41-60 secondsMetropolitanRepublicPOWA : NOPOWA Awareness DrivePOWA

In general, the TV & Cinema Crafts Jury topped the charts with 30 nominations. Graphic Design led the way with In-Book selection voting in 68 entries, of which four have been nominated for a Pencil. Volkswagen work will feature in the D&AD Annual no less than 11 times, making it the most creative client at D&AD this year.

Go to www.dandad.org for a full list of basic credits.

Black Pencil judging takes place 6 - 7 May. The winners will be announced online and at the D&AD Awards Ceremony & Dinner on 3 June. Student Awards nominations will be announced the week commencing 11 May.

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