What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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One Show College Competition entry call
The 2010 One Show College Competition, for design students, is open for entries. The competition offers US$3000, US$2000 and US$1000 prizes to the Gold, Silver and Bronze Pencil winning teams, respectively. The submission deadline is 19 February 2010.
Pencil winners are awarded at the annual One Show Education Festival awards ceremony and finalists are published in the One Show Annual. Finalist works are also exhibited as part of the One Show Travelling Exhibition in US and other international cities.
The challenge for the 2010 competition requires students to creatively use a line of highly conceptualised accessories, for Nooka, a New York City-based fashion accessories brand.
New categories have been added to the student show. In addition to the print advertising category, students should work on logo and package design, web pages and banners and innovative and integrated campaigns.
Any work entered after the deadline is subject to a US$10 late fee. All physical pieces must reach the One Club no later than 26 February 2010.
Download the brief at http://www.oneclub.org/images/education/NOOKA/2010_CC_BRIEF.pdf.
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