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Advertising News South Africa

Titanium & Integrated Gold Lion for TBWA

CANNES: TBWA\Hunt\Lascaris Johannesburg completed its haul with a final Gold Lion, this time in Titanium & Integrated, for its Trillion Dollar Campaign for The Zimbabwean at the final awards ceremony at the 56th Cannes Lions International Advertising Festival on Saturday night, 27 June 2009, in Cannes, France. [blog]
Titanium & Integrated Gold Lion for TBWA

The final night of the Cannes Lions International Advertising Festival culminated in the Film, Titanium and Integrated awards ceremony.

Of the 3453 entries in the Film category, the jury, chaired by David Lubars, chairman and chief creative officer, BBDO North America, shortlisted 261 entries, of which 16 were awarded Gold, 36 Silver and 35 Bronze Lions. The Film Grand Prix was awarded to Tribal DDB Amsterdam for the Philips Interactive Film Carousel.

The Titanium & Integrated jury, chaired by David Droga, founder and creative chairman of Droga5, voted on 403 entries to reach a shortlist of 23, of which 11 Integrated Lions and three Titanium Lions were awarded. The Titanium Grand Prix and the Integrated Grand Prix were both won by Obama For America in Washington for the Obama/Biden Presidential campaign.

View the winning work from these categories, along with their credits:

Other awards presented at this evening's awards ceremony were:

  • Advertising Agency of the Year was given to DDB BRASIL, São Paulo.
  • The Network of the Year award was presented to BBDO.
  • The Palme d'Or, given to the best production company, was awarded to PHENOMENA, Thailand.
  • A special jury commendation was given to Believe Media in Los Angeles for its Wassup '08 True Vote ad.

Also announced were the winners of the Young Lions Film Competition, with the Mexican team winning the Gold medal, Canada taking Silver and Denmark Bronze.

The Advertiser of the Year trophy was presented to Volkswagen for its continued inspiring and innovative marketing. Hartmut Seeger, international advertising director accepted the award.

For more:

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