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Advertising News South Africa

AMF announces date for AGM

The Advertising Media Forum (AMF) will hold its third annual general meeting on March 17 at 17h00 in FCB South Africa's auditorium at 15 Fredman Drive, Sandton. According to AMF chair, Gordon Patterson, the primary objective of the AGM is to report back on 2003's activities as well as elect committee members for the forthcoming term.

The AGM is open to all members of the AMF, and Patterson urged them to attend so that they can make their opinions heard and provide the committees with clear mandates for the year ahead.

The AMF is a non-profit company that provides a platform for media strategists, planners and purchasers to co-ordinate a common policy to promote acceptable standards and practices in the media industry. Its objectives include:

  • Encouraging and empowering new talent and leaders from amongst those responsible for the planning and purchasing of media, to take an active role in steering our industry into the future. Forging relationships and building bridges with other industry bodies such as ASOM, AAA, CDC, AMASA and to encourage them to take their part in the transformation process.
  • Participating in the transformation process of our industry by: attracting new talent into the media industry particularly those from previously disadvantaged communities, encouraging training and retention programmes amongst our members; and by removing any discriminatory practices within our profession.
  • Encouraging professional practices through a strong constitution, members' code of conduct and committee responsible for ethics.
  • Encouraging transparent and justifiable sales polices, pricing strategies and transactions amongst media owners.



  • Editorial contact

    C-Cubed Communications
    Petra Peacock
    Tel: 011-794-4665

    Let's do Biz