The National Energy Saving Campaign is being run on behalf of the Department of Public Enterprises in conjunction with other government departments. The message to everyone is clear - simple things can make a huge difference. So make every watt count.
One of the television ads features the classic scenario of a teenager staring aimlessly at an open fridge to the dismay of his father. On radio, the campaign follows a charming ‘out of the mouths of babes' approach where children indicate to their parents just how wasteful they are.
