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Complimentary webinar on programmatic advertising
eMarketer Editors will run a complimentary webinar to learn about the rising investments and new realities of programmatic advertising on Thursday 22 September at 1pm ET.
Programmatic advertising already accounts for a majority of all digital display spending in the US, and that share is rising thanks to a number of influences. The webinar will cover:
- • Why programmatic ad spending is not plateauing yet
• How much of programmatic’s continued growth is coming from social and mobile channels
• Why more spending continues to shift to private marketplaces and programmatic direct
The webinar is made possible by Adobe. Register here for a complimentary ticket.
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