OpenAd.net's core business is similar to that of online photo stocks like Getty Images; it offers an online sales platform for creative concepts for use in advertising, design and marketing. The ideas posted to OpenAd.net are only available to those who subscribe as clients.
Loerie Awards' Tamara Stader says: "The South African advertising market is highly developed, especially creatively. Therefore, The Loerie Awards would seem to be the perfect place to introduce OpenAd.net to South Africa, its brands and creatives, and any others who would be interested in the service."
Entries for this year's awards have closed and judging takes place between 26 September and 2 October 2005. The Loerie Awards 2005 weekend takes place in Margate on October 15 and 16. For more information and to book tickets, go to www.theloerieawards.co.za.