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Cannes Lions Festival to return in real life in June 2022
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For over 67 years, Cannes Lions has served as a convening force for the global creative community and for the last two years has been unable to run in person due to Covid-19 risks but has now confirmed it will once again run in France between 20-24 June 2022. The event’s format will be a hybrid model with both virtual and in-person elements and activations.
Cannes Lions International Festival of Creativity will return as a hybrid festival, in Cannes, France, from 20-24 June 2022. Get ready for a reunion like no other.
— LIONS | The Home of Creativity (@Cannes_Lions) November 16, 2021
Discover what to expect here: https://t.co/8djD0McsPe pic.twitter.com/LLOFuP8gcX
Over the last two years, the event was run virtually. The awards were held only in 2021, but comprised the entries of the past two years.
According to Adweek, this also gave the organisers the opportunity to introduce a membership element called “Lions.” Launched in March 2020, it now has over 10,000 members offering access to case studies on the entry work and interviews from the festivals.
According to a statement issued on the Cannes Lions website,
For 2022 and beyond, Cannes Lions will provide an annual forum for the global industry to address the most pressing issues the industry and the world are facing today.Right now, sustainability is top of mind for us – as it is for the industry – and we’ve committed to putting a sustainability agenda in place. You can expect us to deliver our most sustainable festival in history.
Equally, we’re putting in every effort to make sure the festival is accessible to everyone. You can attend this year’s festival either in person, or online through LIONS Membership.
For more:
- Cannes Lions special section and search
- More info: Google News, Cannes Lions Twitter
- Official site: http://www.canneslions.com, Facebook, Twitter, Instagram
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