#CannesLions2016: Outdoor Lions winners!
The 2016 Cannes Outdoor Lions award ceremony resulted in 285 awards in total, with a campaign Bronze Lion coming home to SA
The Grand Prix went to Colenso BBDO Auckland for their 'Brewtroleum' work for client Heineken New Zealand in the 'Integrated Campaign led by Outdoor' category.
Jury President, Ricardo John, CCO of J. Walter Thompson, said, “Brewtroleum proved that outdoor has no boundaries. To make gas out of beer? That's unbelievable! It proves that agencies are going deeper and solving clients’ business problems with creativity.”
Ogilvy & Mather Cape Town's 'Technically Superheroes' campaign for client Volkswagen South Africa's Volkswagen Genuine Parts won a Bronze Lion in the 'Cars & Automotive Products & Services' category.
'Ogilvy & Mather Cape Town's 'Technically Speaking' campaign that brought home Outdoor bronze for Volkswagen Genuine Parts.
View the full table of winning work below:
All the 2016 Outdoor Lions winners
| Title | Client | Product | Entrant Company | Country | Prize |
| A02 (Drinks ) | |||||
| "BREAKDANCE" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| "PARKOUR" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| "SKATEBOARD" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| BANNER | ACCOLADE | HARDYS WINE | McCANN Birmingham | UNITED KINGDOM | Bronze Lion |
| POOL LOUNGER | EVIAN | EVIAN | BETC Paris | FRANCE | Bronze Lion Campaign |
| SUNBED | EVIAN | EVIAN | BETC Paris | FRANCE | Bronze Lion Campaign |
| DIVER | EVIAN | EVIAN | BETC Paris | FRANCE | Bronze Lion Campaign |
| PALM TREE | EVIAN | EVIAN | BETC Paris | FRANCE | Bronze Lion Campaign |
| A03 (Household Goods) | |||||
| TOYS | S.C. JOHNSON | ZIPLOC® | ENERGY BBDO Chicago | USA | Bronze Lion Campaign |
| TOOLS | S.C. JOHNSON | ZIPLOC® | ENERGY BBDO Chicago | USA | Bronze Lion Campaign |
| CEREAL | S.C. JOHNSON | ZIPLOC® | ENERGY BBDO Chicago | USA | Bronze Lion Campaign |
| A04 (Cosmetics, Toiletries, Healthcare & Pharmacy) | |||||
| PENCIL | JOHNSON & JOHNSON | LISTERINE COOL MINT | J. WALTER THOMPSON London | UNITED KINGDOM | Bronze Lion Campaign |
| MONEY | JOHNSON & JOHNSON | LISTERINE COOL MINT | J. WALTER THOMPSON London | UNITED KINGDOM | Bronze Lion Campaign |
| KEYS | JOHNSON & JOHNSON | LISTERINE COOL MINT | J. WALTER THOMPSON London | UNITED KINGDOM | Bronze Lion Campaign |
| A06 (Clothing, Footwear & Accessories) | |||||
| SAMBA | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| FUTEBOL | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| BOSSA NOVA | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| PIER | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| A08 (Cars & Automotive Products & Services) | |||||
| BUCKETBAG | VOLKSWAGEN | KEYLESS ACCESS | DDB GROUP DÜSSELDORF | GERMANY | Bronze Lion Campaign |
| TOTE | VOLKSWAGEN | KEYLESS ACCESS | DDB GROUP DÜSSELDORF | GERMANY | Bronze Lion Campaign |
| CLUTCH | VOLKSWAGEN | KEYLESS ACCESS | DDB GROUP DÜSSELDORF | GERMANY | Bronze Lion Campaign |
| VOLVO "AIRBAG" CYCLIST | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| VOLVO "AIRBAG" PEDESTRIAN | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| VOLVO "AIRBAG" RUNNER | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| A09 (Retail, e-Commerce, Restaurants & Fast Food Chains) | |||||
| READ BETTER STORIES - CURRY | PAPER PLUS GROUP | PAPER PLUS RETAIL STORE | FCB NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion Campaign |
| READ BETTER STORIES - BOOTS | PAPER PLUS GROUP | PAPER PLUS RETAIL STORE | FCB NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion Campaign |
| READ BETTER STORIES - GYM | PAPER PLUS GROUP | PAPER PLUS RETAIL STORE | FCB NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion Campaign |
| BED | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion Campaign |
| LAMP | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion Campaign |
| NIGHTSTAND | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion Campaign |
| TABLE | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion Campaign |
| BOOKCASE | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion Campaign |
| BIG MAC | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Bronze Lion Campaign |
| WHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Bronze Lion Campaign |
| MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Bronze Lion Campaign |
| PEACE DOVE | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Silver Lion Campaign |
| PEACE FINGERS | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Silver Lion Campaign |
| OLIVE BRANCH | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Silver Lion Campaign |
| A10 (Travel & Transport) | |||||
| AIRBNB ANIMALS | PIG | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Gold Lion Campaign |
| AIRBNB ANIMALS | ARMADILLO | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Gold Lion Campaign |
| AIRBNB ANIMALS | SPIDER | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Gold Lion Campaign |
| AIRBNB ANIMALS | OCTOPUS | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Gold Lion Campaign |
| ANIMALS | PENGUIN | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Gold Lion Campaign |
| A11 (Entertainment & Leisure) | |||||
| CHAV (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| WAR (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| A12 (Media & Publications) | |||||
| ANATOMY | L'EQUIPE | L'EQUIPE | DDB PARIS | FRANCE | Bronze Lion Campaign |
| MAP | L'EQUIPE | L'EQUIPE | DDB PARIS | FRANCE | Bronze Lion Campaign |
| A17 (Charities, Public Health & Safety, Public Sector & Awareness Messages) | |||||
| WALLS | JORGE CASTAÑEDA | #IMPROUDTOBEMEXICAN | WING New York | USA | Gold Lion Campaign |
| PROBLEMS | JORGE CASTAÑEDA | #IMPROUDTOBEMEXICAN | WING New York | USA | Gold Lion Campaign |
| PEOPLE | JORGE CASTAÑEDA | #IMPROUDTOBEMEXICAN | WING New York | USA | Gold Lion Campaign |
| BEN NGHE RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| NGA BAY RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| SAIGON RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| SKYLINE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| ICEBERG | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| DUNES | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| WHITE FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| GREY FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| BLACK FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| OLD AGE | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Silver Lion Campaign |
| RAT HOME | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Silver Lion Campaign |
| SCHOOL BULLY | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Silver Lion Campaign |
| TRANSGENDER | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Silver Lion Campaign |
| STUDY STRESS | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Silver Lion Campaign |
| B01 (Food) | |||||
| CHOCOLATE | FREDDO | INSTITUTIONAL | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| MINT | FREDDO | INSTITUTIONAL | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| STRAWBERRY | FREDDO | INSTITUTIONAL | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| UNCONDITIONAL KISSES | HERSHEY'S | KISSES | Y&R San Juan | PUERTO RICO | Bronze Lion Campaign |
| FIRST KISS | HERSHEY'S | KISSES | Y&R San Juan | PUERTO RICO | Bronze Lion Campaign |
| LOVING KISS | HERSHEY'S | KISSES | Y&R San Juan | PUERTO RICO | Bronze Lion Campaign |
| FOREVER KISS | HERSHEY'S | KISSES | Y&R San Juan | PUERTO RICO | Bronze Lion Campaign |
| B02 (Drinks ) | |||||
| MAN | DUTCH MILL CO. | ARABUS 3 IN 1 COFFEE | MONDAY Bangkok | THAILAND | Gold Lion Campaign |
| LADY | DUTCH MILL CO. | ARABUS 3 IN 1 COFFEE | MONDAY Bangkok | THAILAND | Gold Lion Campaign |
| OFFICE | DUTCH MILL CO. | ARABUS 3 IN 1 COFFEE | MONDAY Bangkok | THAILAND | Gold Lion Campaign |
| B03 (Household Goods) | |||||
| MAN | CPPQ | PREMATEK | FAHRENHEIT DDB Lima | PERU | Bronze Lion Campaign |
| COUPLE | CPPQ | PREMATEK | FAHRENHEIT DDB Lima | PERU | Bronze Lion Campaign |
| B04 (Cosmetics, Toiletries, Healthcare & Pharmacy) | |||||
| .MP3 | BAYER | ASPIRIN/CAFIASPIRIN | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| .DOC | BAYER | ASPIRIN/CAFIASPIRIN | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| .MOV | BAYER | ASPIRIN/CAFIASPIRIN | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| B07 (Home Appliances, Furnishings, Consumer Electronics & Technology) | |||||
| BED | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Silver Lion Campaign |
| SOFA | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Silver Lion Campaign |
| GRILL | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Silver Lion Campaign |
| B08 (Cars & Automotive Products & Services) | |||||
| TECHNICALLY HAIRSTYLE | VOLKSWAGEN SOUTH AFRICA | VOLKSWAGEN GENUINE PARTS | OGILVY & MATHER CAPE TOWN | SOUTH AFRICA | Bronze Lion Campaign |
| TECHNICALLY DOG | VOLKSWAGEN SOUTH AFRICA | VOLKSWAGEN GENUINE PARTS | OGILVY & MATHER CAPE TOWN | SOUTH AFRICA | Bronze Lion Campaign |
| TECHNICALLY SUPERHEROES | VOLKSWAGEN SOUTH AFRICA | VOLKSWAGEN GENUINE PARTS | OGILVY & MATHER CAPE TOWN | SOUTH AFRICA | Bronze Lion Campaign |
| ASS | GENERAL MOTORS | OPEL SAFETY DISTANCE CONTROL | TAPSA | Y&R Madrid | SPAIN | Bronze Lion Campaign |
| ARMPIT | GENERAL MOTORS | OPEL SAFETY DISTANCE CONTROL | TAPSA | Y&R Madrid | SPAIN | Bronze Lion Campaign |
| BELLY | GENERAL MOTORS | OPEL SAFETY DISTANCE CONTROL | TAPSA | Y&R Madrid | SPAIN | Bronze Lion Campaign |
| VOLVO "AIRBAG" CYCLIST | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| VOLVO "AIRBAG" PEDESTRIAN | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| VOLVO "AIRBAG" RUNNER | VOLVO MÉXICO | PEDESTRIAN AIRBAG | GREY MÈXICO Mexico City | MEXICO | Silver Lion Campaign |
| B09 (Retail, e-Commerce, Restaurants & Fast Food Chains) | |||||
| LOVING THE NIGHT 1 | McDONALD'S | CORPORATE | TBWA\THAILAND Bangkok | THAILAND | Silver Lion Campaign |
| LOVING THE NIGHT 2 | McDONALD'S | CORPORATE | TBWA\THAILAND Bangkok | THAILAND | Silver Lion Campaign |
| LOVING THE NIGHT 3 | McDONALD'S | CORPORATE | TBWA\THAILAND Bangkok | THAILAND | Silver Lion Campaign |
| BED | IKEA - SAUDI ARABIA | IKEA SPECIAL OFFERS | MEMAC OGILVY Dubai | UNITED ARAB EMIRATES | Gold Lion |
| WHOPPER SIGN - I WANT YOU | BURGER KING | FAST FOOD RESTAURANT | DAVID Miami | USA | Bronze Lion Campaign |
| WHOPPER SIGN - KING'S FONT | BURGER KING | FAST FOOD RESTAURANT | DAVID Miami | USA | Bronze Lion Campaign |
| WHOPPER SIGN | BURGER KING | FAST FOOD RESTAURANT | DAVID Miami | USA | Bronze Lion Campaign |
| B10 (Travel & Transport) | |||||
| AIRBNB ANIMALS | PIG | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Silver Lion Campaign |
| AIRBNB ANIMALS | SPIDER | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Silver Lion Campaign |
| ANIMALS | PENGUIN | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Silver Lion Campaign |
| AIRBNB ANIMALS | ARMADILLO | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Silver Lion Campaign |
| AIRBNB ANIMALS | OCTOPUS | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Silver Lion Campaign |
| B11 (Entertainment & Leisure) | |||||
| WAR | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| GAY | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| GRIEF | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| CHAV (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| B12 (Media & Publications) | |||||
| GULLIVER | PENGUIN COMPANHIA DAS LETRAS | BOOKS | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| SCARLET | PENGUIN COMPANHIA DAS LETRAS | BOOKS | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| GATSBY | PENGUIN COMPANHIA DAS LETRAS | BOOKS | Y&R SÃO PAULO | BRAZIL | Bronze Lion Campaign |
| SURVIVAL BILLBOARD - TERMS & HORRIBLE, HORRIBLE CONDITIONS | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Silver Lion |
| WATCHMAKER | ESPN | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | Bronze Lion Campaign |
| SHOEMAKER | ESPN | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | Bronze Lion Campaign |
| B13 (Financial Products & Services) | |||||
| GERMANY/NETHERLANDS | VISA | VISA INFINITE | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| JAMAICA/SCOTLAND | VISA | VISA INFINITE | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| SWEDEN/SWITZERLAND | VISA | VISA INFINITE | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| B14 (Business Products & Services) | |||||
| CHARLES | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | Gold Lion Campaign |
| ANGELA | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | Gold Lion Campaign |
| FRANCIS | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | Gold Lion Campaign |
| PRODUCT | GETTY IMAGES | GETTY IMAGES | OGILVY & MATHER CHILE Santiago | CHILE | Bronze Lion Campaign |
| EXECUTIVE | GETTY IMAGES | GETTY IMAGES | OGILVY & MATHER CHILE Santiago | CHILE | Bronze Lion Campaign |
| B16 (Corporate Image & Sponsorship) | |||||
| 3 | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM | Bronze Lion |
| HEART | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| DART | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| BEETLE | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| B17 (Charities, Public Health & Safety, Public Sector & Awareness Messages) | |||||
| PINA COLADA | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| BELGIAN BEER | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| TEQUILA | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| ROSÉ | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| DIRTY MARTINI | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| IRISH BEER | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| VODKA | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| RED WINE | AUTOMOBILE ASSOCIATION OF SINGAPORE | PUBLIC SERVICE ANNOUNCEMENT | J. WALTER THOMPSON SINGAPORE | SINGAPORE | Bronze Lion Campaign |
| PORTRAITS | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| THINKING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| SMILING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| HANG GLIDER | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| COAL TRAIN | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| C01 (Static Digital Billboards / Posters) | |||||
| FREE THE KIDS 1 | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM | Bronze Lion Campaign |
| FREE THE KIDS 2 | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM | Bronze Lion Campaign |
| FREE THE KIDS 3 | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM | Bronze Lion Campaign |
| MC CODE | MC DONALD'S | DICOUNT COUPONS | DDB BRASIL São Paulo | BRAZIL | Bronze Lion |
| FUCK MY LIFE | ETHOS TRAVEL | TOUR OPERATOR | McCANN LONDON | UNITED KINGDOM | Bronze Lion Campaign |
| MAKE IT STOP | ETHOS TRAVEL | TOUR OPERATOR | McCANN LONDON | UNITED KINGDOM | Bronze Lion Campaign |
| HELP ME GOD | ETHOS TRAVEL | TOUR OPERATOR | McCANN LONDON | UNITED KINGDOM | Bronze Lion Campaign |
| END THIS HELL | ETHOS TRAVEL | TOUR OPERATOR | McCANN LONDON | UNITED KINGDOM | Bronze Lion Campaign |
| SAVE ME NOW | ETHOS TRAVEL | TOUR OPERATOR | McCANN LONDON | UNITED KINGDOM | Bronze Lion Campaign |
| C03 (Interactive & Dynamic Billboards / Posters) | |||||
| THE GREAT ESCAPE | GRAUBUENDEN FERIEN | GRAUBUENDEN FERIEN | JUNG von MATT/LIMMAT Zürich | SWITZERLAND | Bronze Lion |
| C04 (Ambient Use of Digital Technology) | |||||
| PHOTO COACH | CANON | CANON LENSES | 360i New York | USA | Bronze Lion |
| C05 (Ambient Experiential & Immersive Digital) | |||||
| DREAM ADVENTURES | EXPEDIA | TRAVEL | 180LA Santa Monica | USA | Bronze Lion |
| THE FIELD TRIP TO MARS | LOCKHEED MARTIN | GENERATION BEYOND | McCANN NEW YORK | USA | Silver Lion |
| ACTUAL REALITY | JAGUAR LAND ROVER NEW ZEALAND | JAGUAR F-TYPE | Y&R NZ Auckland | NEW ZEALAND | Gold Lion |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Gold Lion |
| D01 (Non-Standard Indoor Advertising) | |||||
| VAN GOGH BNB | ART INSTITUTE OF CHICAGO | VAN GOGH "BEDROOMS" EXHIBIT | LEO BURNETT CHICAGO | USA | Gold Lion |
| SUGAR DETOX | INTERMARCHÉ | INTERMARCHÉ | MARCEL Paris | FRANCE | Gold Lion |
| D02 (Small Scale Special Solutions) | |||||
| #LEYDEMIERDA (#SHITLAW) | TERRITORIO DE ZAGUATES | ANIMAL SHELTER | GARNIER BBDO COMUNIDAD San José | COSTA RICA | Bronze Lion |
| ABSORBPLATE | THAI HEALTH PROMOTION FOUNDATION | THAIHEALTH | BBDO BANGKOK | THAILAND | Bronze Lion |
| X-RAY CASTS | FONTERRA BRANDS NEW ZEALAND, ANCHOR | ANCHOR MILK | COLENSO BBDO Auckland | NEW ZEALAND | Bronze Lion |
| UPSIDE DOWN CAN | ORANGINA | ORANGINA | BETC Paris | FRANCE | Silver Lion |
| ONE-DROP BOTTLE | HENKEL | PRIL | TBWA\RAAD Dubai | UNITED ARAB EMIRATES | Bronze Lion |
| D03 (Special Build) | |||||
| BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND | Gold Lion |
| THE REVERSED TRAILER | HARALD A. MØLLER/ VOLKSWAGEN NORWAY | VOLKSWAGEN TRAILER ASSIST | TRY Oslo | NORWAY | Silver Lion |
| UNFORGOTTEN SOLDIERS | SKY TELEVISION NEW ZEALAND | HISTORY CHANNEL | DDB GROUP NEW ZEALAND Auckland | NEW ZEALAND | Silver Lion |
| MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Silver Lion |
| D04 (Live Advertising and Events) | |||||
| #SMARTEFFECT | MERCEDES-BENZ PORTUGAL | SMART FORTWO | BBDO PORTUGAL Lisbon | PORTUGAL | Bronze Lion |
| THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Gold Lion |
| THE DILEMMA | HEINEKEN | HEINEKEN | PUBLICIS ITALY Milan | ITALY | Bronze Lion |
| THE FAIREST NIGHT OF ALL | AB INBEV | ANDES BEER | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA | Gold Lion |
| CHILDREN´S ELECTIONS | SAVE THE CHILDREN | AWARENESS CAMPAIGN | McCANN Madrid | SPAIN | Bronze Lion |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Gold Lion |
| UNKNOWNS | CANON U.S.A | CANON EOS REBEL T6I | GREY NEW YORK | USA | Bronze Lion |
| GUN CRAZY | STATES UNITED TO PREVENT GUN VIOLENCE | SENSIBLE GUN LAWS | GREY NEW YORK | USA | Bronze Lion |
| MA PLACE EST DANS LA SALLE | PRODISS | ENTERTAINMENT | FRED & FARID PARIS | FRANCE | Gold Lion |
| D05 (Interactive Outdoor Experiences) | |||||
| ACTUAL REALITY | JAGUAR LAND ROVER NEW ZEALAND | JAGUAR F-TYPE | Y&R NZ Auckland | NEW ZEALAND | Silver Lion |
| OPEN ROAD PROJECT | TOYOTA | TOYOTA I-ROAD | DENTSU INC Tokyo | JAPAN | Bronze Lion |
| AUDI CITY LIGHTS | AUDI IMPORT | AUDI A4 | DDB BRUSSELS | BELGIUM | Bronze Lion |
| D06 (Transit) | |||||
| THE INVISIBLE POLICE | ALCALDÍA EL HATILLO | POLICÍA EL HATILLO | J. WALTER THOMPSON CARACAS | VENEZUELA | Bronze Lion |
| E01 (Use of Adapted Billboards / Posters) | |||||
| THE KING OF DRIVE-THRUS | McDONALD'S | FAST FOOD RESTAURANT | TBWA\PARIS | FRANCE | Silver Lion |
| THE FULL STORY | HET PAROOL | NEWSPAPER | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Bronze Lion |
| MERCADO FOR RENT | MERCADO MAGAZINE | MERCADO MAGAZINE | J. WALTER THOMPSON ARGENTINA Buenos Aires | ARGENTINA | Bronze Lion |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Silver Lion |
| E02 (Use of Ambient Outdoor ) | |||||
| BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND | Gold Lion |
| UNFORGOTTEN SOLDIERS | SKY TELEVISION NEW ZEALAND | HISTORY CHANNEL | DDB GROUP NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion |
| THE BABY STROLLER TEST-RIDE BY CONTOURS | CONTOURS STROLLERS | BABY STROLLERS | FCB CHICAGO | USA | Bronze Lion |
| FLIGHTS | EL CRONISTA COMERCIAL | EL CRONISTA COMERCIAL | GREY ARGENTINA Buenos Aires | ARGENTINA | Bronze Lion |
| SBERBANK STREETS | SBERBANK | P2P MONEY TRANSFERS VIA TEXT MESSAGES AND APP | GOOD Moscow | RUSSIA | Silver Lion |
| LE BON | LIDL | DISCOUNT FOOD | INGO Stockholm | SWEDEN | Silver Lion |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Silver Lion |
| UNKNOWNS | CANON U.S.A | CANON EOS REBEL T6I | GREY NEW YORK | USA | Bronze Lion |
| THE FIELD TRIP TO MARS | LOCKHEED MARTIN | GENERATION BEYOND | McCANN NEW YORK | USA | Silver Lion |
| MIRRORS OF RACISM | NGO CRIOLA | NGO | W3HAUS São Paulo | BRAZIL | Bronze Lion |
| E03 (Use of Digital Outdoor) | |||||
| THERAFLU THERMOSCANNER | GLAXOSMITHKLINE CONSUMER HEALTHCARE | THERAFLU | SAATCHI & SAATCHI POLAND Warsaw | POLAND | Bronze Lion |
| WHAT´S WRONG WITH YOUR PHONE? | TELE2 BUSINESS | TELECOMMUNICATION | FORSMAN & BODENFORS Gothenburg | SWEDEN | Bronze Lion |
| THE BOYS | PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA | BONDS | CLEMENGER BBDO MELBOURNE | AUSTRALIA | Silver Lion |
| F01 (Copywriting) | |||||
| MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND | Silver Lion |
| GRILL | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Gold Lion Campaign |
| BED | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Gold Lion Campaign |
| SOFA | IKEA AUSTRIA | DELIVERY SERVICE | DDB GROUP GERMANY Berlin | GERMANY | Gold Lion Campaign |
| READ BETTER STORIES - BOOTS | PAPER PLUS GROUP | PAPER PLUS RETAIL STORE | FCB NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion Campaign |
| READ BETTER STORIES - GYM | PAPER PLUS GROUP | PAPER PLUS RETAIL STORE | FCB NEW ZEALAND Auckland | NEW ZEALAND | Bronze Lion Campaign |
| 14 YEARS | MARS PET | PEDIGREE | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion |
| GRIEF | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| SELFIE | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| WAR (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| CHAV (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| F02 (Art Direction) | |||||
| COUNTLESS COLORS | PACIFIC PAINT PHILIPPINES | BOYSEN PAINT | TBWA\SANTIAGO MANGADA PUNO Makati City | THE PHILIPPINES | Bronze Lion |
| PORTRAITS | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| THINKING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| SMILING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Gold Lion Campaign |
| MORAN | THE TIMES | THE TIMES | CHI & PARTNERS London | UNITED KINGDOM | Silver Lion Campaign |
| HILL | THE TIMES | THE TIMES | CHI & PARTNERS London | UNITED KINGDOM | Silver Lion Campaign |
| BROOKES | THE TIMES | THE TIMES | CHI & PARTNERS London | UNITED KINGDOM | Silver Lion Campaign |
| LAMB | THE TIMES | THE TIMES | CHI & PARTNERS London | UNITED KINGDOM | Silver Lion Campaign |
| PURE DESIGN | YOSHIDA HIDEO MEMORIAL FOUNDATION/ADVERTISING MUSEUM TOKYO | D&AD AWARDS 2015 EXHIBITION IN JAPAN | DENTSU INC Tokyo | JAPAN | Bronze Lion Campaign |
| PURE DESIGN | YOSHIDA HIDEO MEMORIAL FOUNDATION/ADVERTISING MUSEUM TOKYO | D&AD AWARDS 2015 EXHIBITION IN JAPAN | DENTSU INC Tokyo | JAPAN | Bronze Lion Campaign |
| PURE DESIGN | YOSHIDA HIDEO MEMORIAL FOUNDATION/ADVERTISING MUSEUM TOKYO | D&AD AWARDS 2015 EXHIBITION IN JAPAN | DENTSU INC Tokyo | JAPAN | Bronze Lion Campaign |
| HANG GLIDER | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| COAL TRAIN | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| ELECTRIC POLE | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| SUNGLASSES | THE CARTEL | SPRING SUMMER 2016 | Y&R DUBAI | UNITED ARAB EMIRATES | Bronze Lion Campaign |
| BAG | THE CARTEL | SPRING SUMMER 2016 | Y&R DUBAI | UNITED ARAB EMIRATES | Bronze Lion Campaign |
| RING | THE CARTEL | SPRING SUMMER 2016 | Y&R DUBAI | UNITED ARAB EMIRATES | Bronze Lion Campaign |
| MAKE UP | THE CARTEL | SPRING SUMMER 2016 | Y&R DUBAI | UNITED ARAB EMIRATES | Bronze Lion Campaign |
| SHOES | THE CARTEL | SPRING SUMMER 2016 | Y&R DUBAI | UNITED ARAB EMIRATES | Bronze Lion Campaign |
| CHARLES | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| SAMBA | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| PIER | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| FUTEBOL | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| PIN UP | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| ARARA | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| WAR | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| GAY | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| SELFIE (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| GRIEF (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| WHITE FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| GREY FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| BLACK FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| MUSTARD | UNILEVER | COLMAN'S | ADAM&EVEDDB London | UNITED KINGDOM | Bronze Lion Campaign |
| CRANBERRY SAUCE | UNILEVER | COLMAN'S | ADAM&EVEDDB London | UNITED KINGDOM | Bronze Lion Campaign |
| APPLE SAUCE | UNILEVER | COLMAN'S | ADAM&EVEDDB London | UNITED KINGDOM | Bronze Lion Campaign |
| BREAD SAUCE | UNILEVER | COLMAN'S | ADAM&EVEDDB London | UNITED KINGDOM | Bronze Lion Campaign |
| BED (500 YEARS OF STORIES) | TATE | TATE BRITAIN | GREY LONDON | UNITED KINGDOM | Silver Lion Campaign |
| ANGELA | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | Silver Lion Campaign |
| BONDINHO | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion Campaign |
| HEART | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| DART | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| BEETLE | BOEING | AEROSPACE | FCB CHICAGO | USA | Silver Lion Campaign |
| F03 (Illustration) | |||||
| FISH | BEL | MINI BABYBEL | YOUNG & RUBICAM PARIS | FRANCE | Silver Lion Campaign |
| BABY | BEL | MINI BABYBEL | YOUNG & RUBICAM PARIS | FRANCE | Silver Lion Campaign |
| CARDINAL | BEL | MINI BABYBEL | YOUNG & RUBICAM PARIS | FRANCE | Silver Lion Campaign |
| MILKMAN | BEL | MINI BABYBEL | YOUNG & RUBICAM PARIS | FRANCE | Silver Lion Campaign |
| HUMILIATION | AMNESTY INTERNATIONAL | AMNESTY INTERNATIONAL | OGILVY GERMANY Frankfurt | GERMANY | Gold Lion Campaign |
| TORTURE | AMNESTY INTERNATIONAL | AMNESTY INTERNATIONAL | OGILVY GERMANY Frankfurt | GERMANY | Gold Lion Campaign |
| ISOLATION | AMNESTY INTERNATIONAL | AMNESTY INTERNATIONAL | OGILVY GERMANY Frankfurt | GERMANY | Gold Lion Campaign |
| VOICELESSNESS | AMNESTY INTERNATIONAL | AMNESTY INTERNATIONAL | OGILVY GERMANY Frankfurt | GERMANY | Gold Lion Campaign |
| AIRBNB ANIMALS | OCTOPUS | AIRBNB | TRAVEL SERVICE | TBWA\CHIAT\DAY NEW YORK | USA | Bronze Lion |
| DUNES | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion |
| WHITE FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| GREY FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| BLACK FACE | ALCOHOLICS ANONYMOUS | ALCOHOLICS ANONYMOUS | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | Bronze Lion Campaign |
| BEREAVEMENT | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| OLD AGE | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| TRANSGENDER | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| SCHOOL BULLY | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| STUDY STRESS | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| RAT HOME | THE SAMARITANS | 1 | Y&R SHANGHAI | CHINA | Bronze Lion Campaign |
| ART NEVER FORGETS | ESCOLA PANAMERICANA DE ARTE E DESIGN | ESCOLA PANAMERICANA DE ARTE E DESIGN | ALMAPBBDO São Paulo | BRAZIL | Bronze Lion |
| F04 (Photography) | |||||
| "BREAKDANCE" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| "SKATEBOARD" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| HANG GLIDER | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| COAL TRAIN | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| ELECTRIC POLE | UNHCR PRAGUE | UNHCR | Y&R PRAGUE | CZECH REPUBLIC | Bronze Lion Campaign |
| THINKING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Silver Lion Campaign |
| SMILING | THAI HEALTH PROMOTION FOUNDATION | PUBLIC SERVICE | SAATCHI & SAATCHI Singapore | SINGAPORE | Silver Lion Campaign |
| DONG NAI RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| BEN NGHE RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| NGA BAY RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| SAIGON RIVER | UNICEF GLOBAL | UNICEF GLOBAL | HAPPINESS Brussels | BELGIUM | Bronze Lion Campaign |
| "PARKOUR" | PEPSICO DEUTSCHLAND | PEPSI LIGHT | BBDO GROUP GERMANY Dusseldorf | GERMANY | Bronze Lion Campaign |
| F05 (Digital Poster Craft) | |||||
| THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Gold Lion |
| G01 (Integrated Campaign led by Outdoor) | |||||
| THE GOOD NOTE | BOU KHALIL SUPERMARCHÉ | THE GOOD NOTE | J. WALTER THOMPSON BEIRUT | LEBANON | Silver Lion |
| THE FAIREST NIGHT OF ALL | AB INBEV | ANDES BEER | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA | Bronze Lion |
| BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND | Grand Prix |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM | Silver Lion |
| COLOR BARS | APPLE | APPLE TV | TBWA\MEDIA ARTS LAB Los Angeles | USA | Silver Lion |
Click here for a reminder of the Cannes Lions 2016 Outdoor Lions shortlist in full.
