#CannesLions2016: Glass Lions winners!
The Glass Grand Prix went to Mindshare Mumbai for its '6 pack band' work for Hindustan Unilever's Brooke Bond Red Label Tea. Jury President Madeline di Nonno described the work as global, inclusive and impactful. “Gender equality is not only a women's issue. It includes all aspects of marginalisation, discrimination and unconscious bias faced by all genders.”
The Glass: The Lion for Change was devised in partnership with Lean In.Org and launched last year to recognise work that positively impacts ingrained gender inequality, imbalance or injustice.
View the full table of winning work below:
All the 2016 Glass Lions winners
Title | Client | Product | Entrant Company | Country | Prize |
A01 (Glass Lions) | |||||
LEGALLY BRIDE | KAFA | WOMEN'S RIGHTS NGO | LEO BURNETT BEIRUT | LEBANON | Glass Lion |
MARRIAGE MARKET TAKEOVER | SK-II | SKINCARE | FORSMAN & BODENFORS Gothenburg | SWEDEN | Glass Lion |
BEAUTY TIPS BY RESHMA | MAKE LOVE NOT SCARS | ACID ATTACK | OGILVY & MATHER MUMBAI | INDIA | Glass Lion |
DADS#SHARETHELOAD (CASE STUDY) | PROCTER & GAMBLE INDIA | ARIEL MATIC | BBDO INDIA Mumbai | INDIA | Glass Lion |
NEVER ALONE | DIAGEO | GUINNESS | AMVBBDO London | UNITED KINGDOM | Glass Lion |
6 PACK BAND | HINDUSTAN UNILEVER | BROOKE BOND RED LABEL TEA | MINDSHARE Mumbai | INDIA | Grand Prix |
Click here for a reminder of the Cannes Lions 2016 Glass Lions shortlist in full.