Johnson & Johnson recently signed a three-week contract with CineMARK, the cinema advertising company responsible for the advertising sales of all Ster Kinekor and numerous independent cinemas, to screen a 15 second Clean & Clear® ad on reels showing "Shrek the Third", "Fantastic Four: The Rise of the Silver Surfer", "Love Wrecked" and "Harry Potter and the Order of the Phoenix."
The ad was screened on reels at 30 complexes specifically selected to reach Clean & Clear®'s target market - girls and women in the LSM 6-10 aged between 12 and 24.
