Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
Claudelle Naidoo
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Skye group appoints new specialists
OIL, brand strategy and research specialists within the Lowe Bull group, has been appointed by the Skye Group to conduct consumer research into the youth market for the Converse brand. Insights gained from the OIL research project will drive the brand's communication strategy for 2010.
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