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Advertising New business South Africa

CineMARK announces 360° partnership with Clearwater

CineMARK's new division, Prime360Media, which in September 2006 launched the 360 Display, has chosen Clearwater as its preferred multimedia agency for the 360° medium.

The 360 Display, is a 360° video advertising display system that displays both static and moving digital material as high-resolution holographic images on its transparent 360° screen. The display can show full motion video all the way around its screen or 3 120° images, which means that from whatever direction you look at it you'll still see the advertising message.

In this partnership, Prime360Media will encourage new and existing clients to use Clearwater when looking for a multimedia solution that includes conceptualization, design, animation, and production.

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