Grohe, manufacturers of an extensive range of bathroom and kitchen taps, mixers, and sanitary ware, has appointed Lobedu Leo Burnett to develop a comprehensive advertising campaign for the brand.
Lobedu Leo Burnett will work closely with Leo Burnett Dubai, who has held the account for the last six years. Lobedu Leo Burnett will draw from the global strategy adapting it to communicate effectively with the South African market.
"We welcome the opportunity to establish and develop the Grohe brand in South Africa which ranges from excellent everyday ware to the most luxurious, up-market designs. The wide spread of product presents unique challenges to our creative team who are enthusiastically grasping the reins.
Grohe is an outstanding business to add to our portfolio of blue chip clients and brands", says Zeona Motshabi, Managing Director, Lobedu Leo Burnett.
