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Top company and news stories 4 February 2019Kick off your week with the latest #BizTrends2019 reads:
Jessica Tennant's overview of #BizTrendsLIVE!;
Louise Marsland's 9 Africa Trends for 2019; and
I share Melissa Attree's top content marketing trends.
Also revisit our #BizTrends2019 launch newsletter; and
Keep an eye out for our special overview newsletter, hitting inboxes later today!
I find out how SA's own Melusi 'Mloo' Mhlungu got to make a Super Bowl ad
Kantar Millward Brown pays tribute to Erik du Plessis
Why we need to limit screen time for the young
40 SA finalists announced for 2018 Midas Awards
Pernod Ricard looks into conviviality of consumers
Danette Breitenbach shares findings from PwC's 22nd Annual Global CEO Survey
Li Edelkoort's 2019 trend seminars; Ikea's African Överallt unveiling at Design Indaba
In #NewBiz, Jessica Tennant finds out about Hoorah Digital winning Hi-Tec, Pizza Hut Tanzania
In #OrchidsandOnions, Brendan Seery enjoys the latest duo of ads for Tops@Spar
Jennifer Stein writes an open letter to guide potential PR recruits in finding a job
Rachel Thompson asks if Gillette's 'We Believe' is the best a brand can do
Wynand Smit says to rethink the relevance of big data
Leago Monareng shares key lessons in crisis communication from 2018
In #FairnessFirst, I find diversity behind the scenes makes for better reporting
I also go #BehindtheSelfie with Grant Sithole, CCO at Avatar agency
Leigh Andrews
Editor-in-Chief: Marketing & Media SA
Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".
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JESSICA TENNANT
Bizcommunity invited contributors to join its vision for Africa (with over 230 industry trend contributions making up the 2019 report) at BizTrendsLIVE!, which took place at Ster-Kinekor Sandton City in Johannesburg on Thursday, 31 January. read
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LEIGH ANDREWS
SA's own Melusi 'Mloo' Mhlungu, now at David Miami, worked on one of the 2019 Super Bowl ads...read
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There is increasing concern about the number of time children and adolescents are spending on recreational screen time. There's also increasing controversy over whether or not screen time is actually harmful...read
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LEIGH ANDREWS
One of the basic tenets of journalism is to tell the true story. But everyone's version of the story is shaded by personal background - and what if your background doesn't match that of the subject? It shouldn't make a difference, but it does. Here's why UK publishers are now hiring diversity executives...read
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Advertising
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RACHEL THOMPSON
Rachel Thompson, insights director at GfK South Africa comments on the recent Gillette "We Believe" campaign that urges men to be their best and leave behind toxic behaviours like mansplaining, bullying and sexual harassment... Read
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CRM, CX, UX
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NATALIA ROSA
For many years, content has been king when it comes to marketing travel and tourism brands. This is changing... Read
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Two years ago Ikea teamed up with a group of designers, architects, artists and creatives from five African countries to collaborate around modern urban rituals and the importance they play in the home... Read
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Digital
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WYNAND SMIT
With consumers manipulating the way they come across on social media as well as online channels, marketing campaigns using data to reach them can go awry and mess with your CX strategy... Read
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Exhibitions
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ISSUED BY SCAN DISPLAY
Scan Display was recognised by local exhibition industry associations, AAXO and EXSA, at their combined awards evening at Montecasino last week... Read
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Research
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Pernod Ricard, the distributor of brands such as Absolut Vodka, Jameson Whiskey and Beefeater Gin recently set out to discover "how convivial the world is"... Read
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Social Media
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DHIREN VASRAM
2018 was a landmark year for the cloud with a flurry of mergers and acquisitions, and technological advances... Read
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| Digital Marketing Conference - 26 Feb 2019 to 27 Feb 2019, Johannesburg | 6 Mar 2019 to 7 Mar 2019, Cape Town The Digital Marketing Conference is a two-day conference where expert speakers share their knowledge and experience and give strategic direction and useful tips to master your Digital Marketing efforts. Read more >> Power of Mom is a one-day executive conference for brands who want a share of Moms annual purchasing in South Africa. Read more >>Photography in practice short courseVega School - 16 Feb 2019 to 9 Mar 2019, Johannesburg | 16 Feb 2019 to 9 Mar 2019, Cape Town | 23 Feb 2019 to 16 Mar 2019, Pretoria | 29 Jun 2019 to 20 Jul 2019, Johannesburg | 29 Jun 2019 to 20 Jul 2019, Cape Town | 29 Jun 2019 to 20 Jul 2019, Pretoria | | | |
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