 9 Nov 2009 |
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A bad, sad weekend It's bad, and sad, when a respected publication closes, and this weekend saw the last issue of BDFM's The Weekender, which had a lifespan of less than four years and became the latest victim of the recession. It was the end of the road for The Weekender as a result of falling ad revenues, distribution and printing issues. General sentiment seems to be in agreement with the tweet on Saturday, 7 November 2009, that went: “Bought both the Saturday Star and The Weekender today. The wrong paper is biting the dust.” Bizcommunity.com trusts that job loss will be kept to an utmost minimum.On a more cheerful note, public voting for The Bookmarks' Greatest Individual Contribution to Online Media and Marketing award, sponsored by The Spacestation, is now open until the end of tomorrow, Tuesday 10 November. This award aims to recognise and reward the individual who has contributed to the overall growth and development of our industry over the past year. The winner - to be announced at the awards event taking place at Movida in Johannesburg on Thursday 12 November [don't forget to book your tickets!] - will depend upon your votes in combination with the Online Publishers Association (OPA) Exco vote. The 11 shortlisted nominees submitted by the industry, in alphabetical order by surname, are: Prezence SA's Tim Bishop; 24.com's Matthew Buckland; Cambrient's Jarred Cinman; Habari Group's Adrian Hewlett; OMG Digital (OMD SA Online Division)'s Conrad Kakebeeke; AdVantage magazine's Louise Marsland; DigiVOX's Andrea Mitchell; Soccer-Laduma's Diogo Peral; Bizcommunity.com's Simone Puterman; Mail & Guardian Online's Chris Roper; and Quirk eMarketing's Rob Stokes. Go to www.bizcommunity.com/BookmarkAwards.aspx to cast your vote now. Simone Puterman & Rod Baker PS In this week's Ornico Ad Showcase, we feature TV ads for LG Boarderless, On Tap, Sanlam, Martini Rosato and Nando's, and radio ads for British Airways, Budget Insurance, Southern Sun, LG and SAA. Please send all marketing and media news to marketingnews@bizcommunity.com and opinion pieces to contributors@bizcommunity.com. Responses to this column welcomed in our online editor's column archive or on our editorial blog: http://blog.bizcommunity.com. Today's top stories
MarketingSABC financial woes continue NEWSWATCH: The financial woes at the SABC continue as it is revealed that the national broadcaster has been paying a monthly retainer of R500 000 to an agency since December last year for marketing purposes, and the contract doesn't specify a termination date, according to IOL, and on the pay-TV front, Super5Media has the go-ahead from ICASA to broadcast, but before the new licence is issued the channel will have to satisfy a number of conditions, says Business Report. Read more >>Poll:
AdvertisingRecession impacts SA's commercials production There has been a significant decrease in the overall number of commercials produced in South Africa. This is according to the fifth Commercial Producers Industry Survey, the results of which have been released today, Monday, 9 November 2009, by the Commercial Producers Association of South Africa and the Gauteng Film Commission. Read more >>CSINDA, lottery highly inefficient in disbursing funds"South African domestic agencies for non-governmental funding, like the National Development Agency and the National Lotteries, have been criticised as highly inefficient, staffed by poorly-trained and under-qualified workers, and overly bureaucratic in their decision-making,” stated Gara LaMarche, president and chief executive of Atlantic Philanthropies, one of the largest foundations in the world. Read more >>Advertisement:
Design2010 icon lights the way The eighth annual Solve New Talent Search award ceremony, held at Weylandts Homestores, Green Point, Cape Town towards the end of last week, saw John Edwards, a 24-year-old University of Cape Town School of Architecture student, win the top prize. Read more >>DigitalGoogle lets users see stored account dataSAN FRANCISCO: Google on Thursday, 5 November 2009, opened a window for users to see what records the Internet giant keeps regarding their activities at YouTube, Gmail, Reader and other accounts. Read more >>
South African Express goes custom with Ink LONDON/JOHANNESBURG: International inflight publishing company Ink will launch its first South African monthly title, Indwe, for South African Express, in January 2010, it announced this morning, Monday, 9 November 2009. Read more >>MobileMobilising governmentThe Mobile Briefing for Government conference, held last week at Sun City, was organised by the South Africa Council of the Mobile Marketing Association (MMA). The conference, open to all chief directors and directors of national government ministries and the government communication and information system (GCIS) communications team, discussed the role mobile communication will play in any government campaign. Read more >>NewspapersEnd of the road for The Weekender [Issa Sikiti da Silva] The Weekender newspaper is dead and buried - officially killed by the recession. Those who enjoyed the 44-month-old newspaper's intelligent and unique content describe the loss as some sort of a drama, while industry watchers dig deep into their expert minds to explain the causes of the newspaper's ‘sudden death'. Read more >>PromotionsDancing, wine go hand-in-hand"Our Ondine wines are named after the ballet of the same name, choreographed specially for legendary ballerina Margot Fonteyn, by Sir Frederick Ashton, " commented Theo Basson, owner and co-winemaker of Ormonde Private Cellar, on the appointment of Ondine as the official wine for the South African Ballet Theatre (SABT) last week. Read more >>RetailNew expo for beverage, liquor Exhibition Management Services, organisers of Africa's Big Seven (AB7), is launching DrinkTech Africa, a dedicated exhibition and conference designed to service the continent's growing beverage and liquid food markets, the company announced last week. The inaugural DrinkTech will run alongside AB7 2010. Read more >>Marketing Concepts into Spectrum Awards finals Marketing Concepts received two Gold Marketing Awards and three Silver Marketing Awards at the regional finals of the South African Council Shopping Centres' (SACSC) annual Footprint Awards, announced last week. Read more >>SponsorshipPink Chevy, pink awardsThe Feather Awards, a light-hearted, glamour celebration of prominent individuals who are inspirations to the gay and lesbian community, from the sports, entertainment and business worlds, will have its first event on 11 November 2009. Sponsorship has been received from Chevrolet, which will provide a fleet of cars to transport the nominees to the red carpet.TVPeter Davies batting for SuperSport again Cricket specialist and award-winning presenter Peter Davies returned to SuperSport this last weekend after a two-year stint at ESPN, the American sports broadcasting channel. Read more >>
MarketingPrimedia Face 2 Face achieves highest BBBEE rating - Primedia Face 2 FacePrimedia Face 2 Face has just scored a rating of AAA+ Level One Contributor (Qualifying Small Enterprise). As a Qualifying Small Enterprise, Face 2 Face was rated on four of the seven BBBEE elements and not only met but in most cases exceeded the required target score. Read more >>CSIYou Can Count On Me Conference held at Emperors Palace - Kagiso TV & Communications Hundreds of men recently converged on Emperors Palace for the You Can Count On Me Conference - part of a project which has been running since 2007 to train men around the country to start conversations with other men about Preventing Mother To Child Transmission of HIV (PMTCT). Read more >>DesignSeymour tickles creative fancy - Great Stock! Undeterred by some describing him as “fly-by-night” or even “sexy”, Seymour continues his quest for interesting surroundings in the last few rounds of a game with seriously cool prizes beckoning... especially the grand prizes! Read more >>DigitalHappy 15th birthday, digital advertising! - apurimac mediaOctober 27th marked the 15th anniversary of the digital advertising industry's first banner display ads. Volvo, Club Med and AT&T were among the first six brands adventurous enough to secure advertising space on the as yet largely unknown “Internet”. Read more >>[The Digital Edge] Alternative reality games - Cambrient In this week's episode of The Digital Edge we look at the relatively new and underground web phenomenon of alternative reality games (ARG). Read more >>Direct MarketingHabari Direct now offers access to the largest database of beauty partners nationwide - Habari Group Promotion and tactical marketing specialists, Habari Direct, recently executed a successful beauty partners acquisition drive which effectively makes them the largest supplier of beauty and spa pamper rewards nationwide. Read more >>Education and Training6th Annual HR Africa Summit - IIR Training Join Africa's foremost CEOs, MDs and HR Leaders at the 6th Annual HR Africa Summit and discover how you can respond to today's tactical challenges effectively. Read more >>Advertisement: 
KZN Successful Alumni Ebandla reunion dinner - Collyer Lessick & Associates Collyer Lessick International (CLi) were recently tasked with project managing the KZN Successful Alumni Ebandla reunion dinner held at the InterContinental Festival City, Dubai. The key message was to develop and promote KZN as a region. Read more >>NewspapersEntries for Die Burger Cycle Tour 2009 almost filled - Die Burger Cyclists still wishing to enter Die Burger Cycle Tour should not delay as there are only 300 entries left for the road distance and mountain bike route respectively. Read more >>Online MediaColuminate introduces SITEisfaction - Columinate The effectiveness of the website design and functioning impact the user experience which plays a key role in the ensuring return visits and healthy brand perceptions. This emphasises the importance of measuring and managing the website visitor satisfaction in order to gain a proactive advantage. Read more >>Prezence SA verified as a Level 4 Contributor with Value Adding Enterprise status for B-BBEE - Prezence SAAward-winning digital agency Prezence South Africa was recently confirmed as a Qualifying Small Enterprise and a Level 4 Contributor with Value Adding Enterprise status in accordance with The Department of Trade and Industry's Code of Good Practice. Read more >>Stonewall+ Media nominated for The Bookmark Awards - Stonewall+ MediaStonewall+ Media has been nominated for The Bookmark Awards in the direct marketing: online media plans category. Both digital media campaigns for Estée Lauder and Lexus RX were shortlisted as potential winners. Read more >>ProductionA new 'ARG' kind of entertainment led by EdenRage - EdenRage Brett Lotriet, Creative Director at local production company EdenRage, talks about ARG - Alternate Reality Games - a new form of entertainment born from the convergence of gaming and television. Read more >>PromotionsA new take on trendsetting - Grapevine Media Grapevine Media has recently gained retail giant Edcon as a client and can book, conceptualise, design, print and distribute in-store merchandise such as window dressing, branding of sensomatics, elevators, escalators and much more, including full window decals. Read more >>Provantage Media clients enjoy a week of entertainment - Provantage Provantage Media recently entertained and thanked its clients for their ongoing support. On Monday 20 October clients were treated to a snacks and cocktail feast at the Montecasino Teatro and thereafter front-row seats at Cats - the Musical. Read more >>
Do Do Do shot in Durban MUSIC [Sindy Peters] Durban-based indie pop-rock band Fire through the Window recently released the video to the track Do Do Do, taken off their latest album, "Hey". It's a fun, youthful video shot with still cameras at a high frame rate, producing an animated effect that links well with the track conceptually. SA's Via Katlehong pantsula's across the world THEATRE [Sindy Peters] South African dance company, Via Katlehong has wowed audiences far and wide from New York to Germany to Spain. The group has been touring the world for the past 16 years increasing their fan base as they go along. Gumboot, jazz, traditional, hip hop to pantsula - these energetic dancers have come a long way from 1992, when the group was formed.
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