| No Comment |  CLEVELAND, OHIO: Even though I'm on the other side of the world at present at the headquarters of the Trade, Association and Business Publications International (TABPI) in the States, I couldn't help but follow my team's Loerie coverage on the ground in Margate over this weekend and the usual associated industry shenanigans and excitement of the awards winners. Sorry if you're still untangling the red streamers from your statuettes and picking the white confetti out your teeth and other dubious places, but woohoo - well done to the Biz marketing team for a simple, but very effective brand activation - hey, we got Loeries covered! Look out for our special Loeries newsletter later today. And of course, congrats to all the worthy Loerie winners, may your hangovers be short! I spent a few days in Kansas City, Missouri, last week at the American Society of Business Publication Editors (ASBPE) annual conference in a dialogue on the challenges facing business-to-business editors here and it was awesome to get a global perspective on the issues common to all of us, such as defending editorial integrity, expert and credible content, defending our industry niche, and the imperative of expert industry editors to assert their rights in a media world where mass content bastardises B2B media brands. I'll be reporting back on the most pertinent points for our industry over the next few weeks on Bizcommunity.com and offline at TABPI SA Editor's Chapter talk shops.
See y'all! Louise Marsland, editor: editor@bizcommunity.com. All marketing news to: marketingnews@bizcommunity.com. Responses to this column welcomed in our new online editor's column archive or on our blog: http://blog.bizcommunity.com.
| | Today's headlines
| The Loerie Awards 2008 | 26 & 27 July 2008 |  |
Net#work BBDO, Gloo take first Loeries Digital Grand Prix On Sunday, 27 July 2008 at the 30th anniversary of the Loerie Awards in Margate, a total of 112 Loeries were handed out, of which only two were Grands Prix: King James in TV & Cinema Commercials for Alan Gray ‘Beautiful', and Net#work BBDO and Gloo Digital Design in Experiential Digital Mixed-Media Campaign for ‘Youngblood5 - the first Grand Prix in the Digital Category. Saturday night Loeries winners A total of 172 Loeries were handed out at the Saturday night ceremony, 26 July 2008, of the 30th annual Loerie awards, two of which were Grands Prix - Am I Collective and Trigger Communication - and 15 of which were Gold. Also introduced this year was the Creative Achievement Award, awarded to Mike Schalit, chief creative officer of BBDO South Africa. Glendinning scoops Marketing Leadership and Innovation AwardMike Glendinning, sales and marketing director at Volkswagen, Audi and Seat, was honoured with the 2008 Marketing Leadership and Innovation Award on Saturday night, 26 July 2008, at the 30th annual Loeries advertising festival weekend in Margate. The award was introduced last year. Look out for our special Loeries newsletterSo much happened at this year's 30th anniversary of The Loerie Awards, we've decided once again to put out a special edition newsletter, so keep your eyeballs peeled for it. In the meantime, don't forget to check out our Loeries special section which gathers together all our coverage, from editorial and blogs to polls, galleries and forums. Net#work, Apple withdraw Loeries entriesApple and its agency Net#work BBDO withdrew three entries from this year's Loerie Awards at the last minute before the festival weekend began, unaware that these three finalists had in fact all won Bronze. This affects the embargoed lists and releases issued to print media before the festival weekend and has reduced Net#work BBDO's total tally of Bronze Loeries to 12 from 15. Net#work's overall position in the Creativity Points table does not change, although its points are down by 150 to 2350.
AdvertisingOpen invitation to free SAARF RAMS presentationThe South African Advertising Research Foundation (SAARF) will highlight the most important aspects of the latest RAMS release wave (no. 3) at the SAARF RAMS August 2008 Release on Wednesday 6 August 2008, at the Bryanston Country Club, Johannesburg, starting promptly at 9.30am. The fieldwork for this wave was conducted from Mid-March to end June 2008. The main objective is to update everyone on the latest movements in radio audiences and to give stakeholders the opportunity to interact with SAARF and its contractors. The team will consist of SAARF's CEO Dr Paul Haupt, technical support manager Michelle Boehme and technical support executives: Claire Milne and Lucas Raganya, as well as Dr Anina Maree of African Response and Sue Scott and Angelique Amado of Shonigani. The presentation will be made available on the SAARF website afterwards. Email saarf@saarf.co.za or phone +27 (0)11) 463 5340 to RSVP. Advertisement: | Executive Succession Management Seminar - 7th - 8th August
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| Digital | |  |
Interactive cross-platform storytelling for Channel GOBilled as South Africa's first cross-platform “minisoap”, M-Net youth channel GO's Seduction 101 is a series of downloadable podcasts and streaming video via the web and WAP. It is also the first mobile series to be distributed via MXiT. An extensive social media and mobile marketing campaign supports the cross-platform distribution strategy. Digital marketing: Doing the homework - digiVOX [Andrea Mitchell] Digital marketing today, means a very different thing to what it did ten years ago. Ten years ago, it simply meant placing a banner on a web site. Some banners didn't even click through to a web site, as advertisers often didn't have a web presence. Media owners even charged a “loading fee”. Knowing how many times it had been viewed, let alone any more data beyond that, was not even considered. Advertisement: Qualify with a Diploma in Communications Management from Vega which specialises in marketing and brand strategy.
The second semester commences on 30 July and there are still a few spots open. Modules include: Principles of Brand Building, Public Relations and Media Efficiency in Brand Building to mention a few.
Contact us on Jozi 011 326 3486, Durbs 031 266 2595 or iKapa on 021 425 7591 www.vegaschool.com
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Education and TrainingExecutive Succession Management - Challenge or crisis...? - Knowledge Resources This two-day Executive Succession Management Seminar will provide you with research and case studies exploring some existing trends and practices that will provide you with key insights on how to get your executive succession management programme moving forward. Come and hear from SABMiller, Goldfields, NECSA, and more... Advertisement: | Are South Africans living way beyond their means?
Join us at the Financial Literacy for The Workplace Seminar on the 31st July and learn how you can educate your work force to become more financial literate, and to avoid potential scams and fraudulent schemes in these increasingly demanding times.
For more info please visit www.kr.co.za |
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| Exhibitions | |  |
Oasys includes Durban's beachfront in the city's Fashion Week catwalk - Oasys Innovations Oasys Innovations ensured that Durban's beachfront provided a backdrop with the infrastructure they delivered to MTN's Durban Fashion Week, which took place during the last week of June.
| Magazines | | | CAR - WIEL - Leisure Wheels - CARtoday.com | |  |
News for the boyzNewsstands are crowded with successful magazines aimed at teenage girls, but there are few, if any, general interest magazines for teenage boys, and yet there are over 4.75 million young men in this demographic in South Africa. With this in mind, DevAd Publishing & Promotions is launching Boyz Only magazine, targeted at young men between the ages of 10 and 18.
| Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
Ten truths for B2B journalists[Louise Marsland] KANSAS CITY, MISSOURI: Business-to-business editors are facing similar issues globally: the relentless pull towards digital editions, fear of print products being cannibalised by online brands, squeezed revenues, shrinking newsrooms and an increasing fight to assert the rights of editorial expertise versus mass content aggregation online. Advertisement:
Out Of HomeOrmerod to drive ComutaNetSpecialist community marketing company ComutaNet has secured the expertise and considerable sales and network experience of Trevor Ormerod, executive chairman, Cinema and Print Division, Primedia, as acting CEO, it was announced on Friday, 25 July 2008.
ProductionTEC Video supports the empowerment of scriptwriters - TEC AgencyAlthough the three-month strike by US film and TV writers is a distant memory for some, TEC Video believes it is something we cannot just forget, and there are long-term lessons for the industry as a whole.
| Public Relations | |  |
Are you a key communication practitioner in South Africa? - Janine Lazarus Media ConsultancyAs you know, we work in a dynamic communications industry which is rapidly evolving and developing as various economic sectors and SME markets mature. With the result that the demand and output of excellent communication is higher than ever!
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Approval of President Mbeki drops to its lowest level since 2002 - TNS Research SurveysTNS Research Surveys, South Africa's leading marketing and social insights company, has conducted a series of surveys since 2000 that ascertain whether people feel the President is doing a good job as President of South Africa. |
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International Retail Advertising Conferences with top professional speakers at Emperor’s Palace Convention Centre on August 12 and at Lord Charles in Somerset West on August 14. For more information or to register go to www.raclite.co.za
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| | Ornico new ad showcase |  | |
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| | Galleries | | [Loeries] Sunday Loerie Awards 2008 ceremony
 
More | | More... | | |
| | Poll | | | Brought to you by:
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| | New accounts | | | Divine Africa Mutimedia signs KXP Entertainment - more info | | Grootbos Foundation appoints AlterSage as online marketing consultants - more info | | More... Submit a New account | | |
| | People on the move | | | Frans Morige is the CEO of Fora Productions - more info | | Linpac Packaging appoints new product manager - more info | | More... Submit a Person | | |
| | Events to diarise | The global PR plan The Hedgehog Event - Johannesburg, 29 July
Join this unique one-day workshop and develop a “real” PR plan or proposal that unleashes the power of public relations and dramatically increases your skills' level. | | | Digital Broadcasting and Media Conference 2008 Kishima Productions - Pretoria, Johanesburg, South Africa, 30 July
The Digital Broadcasting and Media Partnership Conference 2008, will highlight a need to improve and upgrade poor network coverage in the African continent. | | | AMASA Bootcamp 2008 - Stellenbosch, 6 August
This workshop is geared to equip delegates with the understanding of the principles of channel planning and to understand the media process | | | 20 Qualities of an enlightened person Vedanta Centre S.A - Durban, 8 August
A four-day lecture series that expounds the sanctity of true knowledge. | | | Business Expo 2008 Citex Exhibitions - Durban, 15 August
Business Expo 2008, targeting the end-user, featuring business products, office equipment, stationery, printing, signage and promotions in tandem with franchising and business opportunities. | | | Internet marketing short course Vernon Chalmers & Associates - Cape Town, 18 August
Increase your personal and/or business value through the effective positioning of a website supported by a professional online marketing and advertising strategy. | | | SOCAP South Africa 6th Annual Conference 2008 SOCAP South Africa - Johannesburg, 20 August
SOCAP South Africa 6th Annual Conference presents - The culture of quality, covering serving customers, organisations and communities. | | | Africa Media and Broadcasting Congress 2008 Terrapinn - Johannesburg, 27 October
Africa Media and Broadcasting Congress 2008 is an in-depth event focusing on the role of new media technologies in broadcasting. | | |
| | Upcoming events | Two-year digital design course - Second semester Friends of Design - Academy of Digital Arts - Cape Town, 28 July Event management LeMark Training and Development - Pretoria, 28 July The power of the press release The Hedgehog Event - Johannesburg, 28 July Adobe InDesign CS3 Vega Brand Communications School - Johannesburg, 28 July Online marketing, easy and sensible Belateral - Midrand, 28 July Creating customer evangelism UNI Strategic Pte Ltd - Kuala Lumpur, 28 July Film acting course Auteur School of Independent Filmmaking - Cape Town, 28 July Adobe InDesign CS3 Training - Level 2 2B Studio - Johannesburg, 28 July Professional prospecting skills AchieveGlobal SA - Cape Town, 28 July ASP.NET course Working Webs - Johanesburg, 28 July | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Senior Art Director - Cape Town
Senior art director (who is young at heart).
Looking for an inspired thinker, who has pushed art direction into unchartered waters before and have long standing love of typography. read more
| Senior Marketing Manager - Midrand
Senior marketeer needed. Must have +7 years in a b2b, retail, fmcg, direct marketing environment. Self starter, ambitious with ability to brand. Massive remuneration to right person including equity participation. read more
| Digital Account Manager - Sandton
We are looking for a dynamic and energetic candidate with digital experience to handle various accounts with a leading global agency. Digital experience essential within an agency. read more
| Publicist - Cape Town
Interact with the existing sales and marketing team and establish strong relations with a variety of media to secure exposure for a wide range of products. Must have the ability read more
| Senior Sales Executive - Midrand
Dynamic sales person wanted to sell multiple products into multiple segments. Knowledge of channel management, account management and telesales is essential. Good time manager. Great basic and uncapped commissions. read more
| | Front of House - Receptionist - Parktown North | | Secretary - Kimberley | | Media Communications Manager - Northern Suburbs | | Divisional Web Developer - Johannesburg | | Operations Manager - Lagos | | | | |
| | Quotes | | | "Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution." - Ivan Chermayeff | | More... Submit a Quote | | |
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