 16 Nov 2009 |
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Bouquets for BookmarksIt was good news for The Bookmarks, which went down well… descriptions of the event described it as “a blast” and “an amazing event, a memorable night, and a magnificent award”. Well done to all concerned from Bizcommunity.com, and well done to the winners. To those who missed it… don't miss it next time. On a darker note, it appears some journalists in the Cape have been ‘brown bagging it” (well, brown ‘enveloping' it, really) and if the allegations are true, then those involved have betrayed one of the basic tenets of journalism by writing and manipulating articles to suit a political agenda. Simone Puterman and Rod Baker PS In this week's Ornico Ad Showcase, we feature TV ads for Momentum, BMW Z4 Roadster, Bacardi, Sony Ericsson Aino and Ford Everest, and radio ads for ACSA, Bio Plus, FNB, Liberty and MTN. Please send all marketing and media news to marketingnews@bizcommunity.com and opinion pieces to contributors@bizcommunity.com. Responses to this column welcomed in our online editor's column archive or on our editorial blog: http://blog.bizcommunity.com. Top stories
MarketingHow to write articles for your own business: a tutorial [Tiffany Markman] One of the big trends in small-to-medium business marketing at the moment is content creation: writing articles, blog posts and newsletter articles on a regular basis and using these to boost website traffic, public interest or even sales. So here's a three-step tutorial, ideal for non-writers on how to write articles for your own business. Read more >>84 stars, 84 taverns In order to promote Windhoek Draught to local patrons, 84 of South Africa's top soccer celebrities visited 84 taverns nationwide as part of the brand's 'Windhoek Heroes' campaign. Perfectly positioning each player in his home town, the campaign aimed to familiarise the public with the new product in an inspirational and interesting way. Read more >>New appointments at Smollan Group David Smollan has joined the Smollan Group, a diversified marketing services company, as executive director responsible for group services, strategy, and mergers and acquisitions, and Marc Eyres has joined as executive director of the Know Market Intelligence business, responsible for the market intelligence business units, new clients and business development strategy. Read more >>Date change for MarkexMarkex World of Events 2010 will take place 24-26 August 2010 at Sandton Convention Centre to accommodate the 2010 FIFA World Cup, as opposed to its usual June timeslot. Next year's show promises even greater appeal with the addition of a variety of interactive attractions, including for the first time The Loerie Awards Travelling Exhibition. Read more >>2010 FIFA World CupWorld travel trends spell opportunity for 2010[Dr Nikolaus Eberl] The World Travel Trends Report 2009, published last week at the annual World Travel Market exhibition in London by market research group Euromonitor, spells out intriguing lessons from the 2008/9 slump in global tourism and the opportunities for the upcoming travel season. Read more >>Second phase of World Cup tickets ends today Football fans have until end of today, Monday 16 November 2009, to secure seats for the FIFA World Cup in 2010 in South Africa, as the second phase of ticket sales closes. Tickets can still be purchased online via FIFA.com and at FNB branches across South Africa. Read more >>China TV in FIFA deal Said to be the first agreement of its kind in the history of Chinese sport and FIFA, the latter announced yesterday, 12 November 2009, the signing of a deal in Beijing with China Central Television (CCTV) covering the broadcasting of different FIFA tournaments from now until 2014, including the 2010 and 2014 FIFA World Cups. Read more >>2010 Bafana Bafana jersey, support campaign launched [Issa Sikiti da Silva] At the launch yesterday, Wednesday 11 November 2009, of the new jersey to be worn by Bafana Bafana during the 2010 FIFA World Cup and the Unite Mzansi Unite (UMU) campaign, Adidas said this will reinforce its grip on the global and African market as a leading football brand. Read more >>Delivering the 2010 promise Linda Hamman, CEO of Talk2Us, a strategic communications consultancy, highlighted the critical role of internal communication ahead of 2010 on the media talk show, Media@SAfm, on Sunday 8 November 2009. Read more >>AdvertisingCEO leaves ADCThe Art Directors' Club (ADC) announced earlier this week that it had made organisational changes following its branding exercise. Its board voted to make management of all ADC programming and member services the responsibility of an executive director, yet unnamed, who will report to the board. Read more >>Three South Africans to judge 2010 D&AD LONDON: Matthew Bull from Lowe Worldwide, Jean Berrisford from Union Swiss and Mike Schalit from Net#work BBDO Johannesburg (as reported previously) are the two South Africans on the 2010 D&AD juries, as announced yesterday, Thursday, 12 November 2009. The Product Design jury will be announced next week. Read more >>Ad campaign aims to shift parents' drinking habits National players from the liquor industry including South African Breweries, Distell, KWV and brandhouse, under the auspices of the Industry Association for Responsible Alcohol Use (ARA), have launched a series of hard-hitting television adverts that began airing on 9 November 2009 and will run through to the end of January 2010. Read more >>Page Three wins ParmalatPage Three Media is looking forward to designing media strategies for the various Parmalat brands after the announcement yesterday, Monday, 9 November 2009, of its appointment as the brand's media planners. Read more >>Gavin Krenski new Hardy Boys MD Gavin Krenski joins the Hardy Boys as its new MD, part of the company's strategy aimed at repositioning the agency in the eyes of existing and prospective clients. Krenski, formerly VP, marketing of oral care for Unilever Europe, is the most recent and highest profile of several key appointments by the Durban-based agency in recent months. Read more >>
Nando's seeks new face... a hot brand representative A competition to find the spicy face of Nando's in the Western Cape has opened and entries close on 1 December 2009. Branded as its own Spice group, consisting of Mediterranean, Lemon and Herb, Mild and Peri-Peri, it is looking for young people to represent the brand for a year. Read more >>CinemaSoul Train wins Gold Panda in Chinese TV festivalSoul Train, the South African documentary by Bruno Mokoena, won a Gold Panda for Best Documentary, Cinematography at the 10th Sichuan TV festival, which took place in Chengdu, China from 6-8 November 2009. Read more >>Centurion Mall cinemas reopen todaySter-Kinekor Junction cinemas open on today, Friday 13 November in Centurion Mall with phase one having four screens, using advanced projection technology and the latest Dolby SRD EX sound system, an advanced cinema format for digital surround sound. In February 2010, phase two will launch with a further two new cinemas opening.Digital cinema advertising in South Africa Cinemark has announced that audiences and advertisers can enjoy the experience of digital cinema on 93 screens countrywide. Read more >>CSISasol joins recycling in forecourts Sasol is to establish recycling areas at its forecourts, with the pilot starting in Gauteng at Sasol Ferndale and a national rollout over a period of 12-18 months thereafter. The project is in partnership with Petco, a company established with the specific objective of promoting and improving waste management and recycling. Read more >>DesignGet that Design Indaba discount now Design Indaba is running from 24-26 February 2010 at the Cape Town International Convention Centre (CTICC), and has once again ensured an all-star list of speakers from all around the world and every discipline under the sun. To ensure your pass, book now before 11 December 2009 and get a 10% discount. If you've been to the conference twice before, you'll score a 15% discount. Read more >>Advertisement:  DigitalFriday the 13th was a lucky day, thanks to BizcommunityThe Bizcommunity.com Readers Choice competition ended on 12 November, which meant that on the 13th we had to inform our voting winner. Read more >>OPA's 2009 workshops outline changes, vision[Issa Sikiti da Silva] The 2009 Bookmarks Awards have come and gone, but prior to the event the Online Publishers Association (OPA), which is tasked to reward excellence, hosted workshops to announce some changes and outline its future vision. Read more >>Free Internet access for HipzonesOne gigabyte of free internet access per month will be available to South African users through nationwide ‘Hipzones' in over 200 locations, in the company's effort to bridge the digital divide in South Africa, where internet access is still heavily overpriced. Read more >>Wake up, go digital to maximise your opportunities[Issa Sikiti da Silva] In developing markets in general and in South Africa in particular, where computer Internet penetration is low, mobile is a proxy of Internet connectivity and is often the first screen, said Rick Joubert of Yonder Mobile Media, speaking at Tony Koenderman's Brainstorm conference in Johannesburg and Cape Town earlier this week. Read more >>World Digital Publishing Conference summarised The 17th World Digital Publishing Conference - Beyond 2009 was held at the Pullmann Barcelona Skipper Hotel in Barcelona, Spain from 5 - 6 November 2009. Chaired by Stig Nordqvist, WAN-IFRA and hosting 165 participants from 26 countries, the following presentations are summarised by Steve Shipside. Read more >>Bookmarks Best in Show for 24.com, Gloo/Studio 4332 24.com and Gloo Digital Design, in collaboration with Studio 4332, walked off a Black Pixel each last night, Thursday, 12 November 2009, for Best in Show in publishing and digital marketing respectively at the second annual Bookmarks Awards, hosted by the Online Publishers Association (OPA) in Johannesburg. No Grands Prix were awarded. Read more >>Research into web habits reveals social networks growth“Universal McCann's (UM) first global research study into the habits of web users was published in September 2006 and the latest instalment, Wave 4, gives a snapshot of the situation now," says UM's MD Nazeer Suliman. Read more >>Google adds SA scenes - vote for your favourite Google has teamed up with South African Tourism to compile a list of 20 exciting locations around the country, for which the public can vote and choose the top three locations. Part of its Street View campaign that Google launched on 1 September 2009, the new method of taking pictures will be with the Google Trike. Read more >>Ten Brainstorm nuggets on digital advertising [Terry Levin] Why is digital online advertising proving the toughest brief our industry has ever had to crack? Here is some value mined from from the gurus assembled at Tony Koenderman's Brainstorm sessions which took place in both Cape Town and Johannesburg this week Read more >>Bite size is the trend Coley Porter Bell (CPB), a strategic brand design agency, has identified the 2009 trend as Bite-size, in its annual V!sualFutures report. Read more >>Map that crime, lower that rate Inspired by New York City's Mayor, Rudolph Giuliani, who instated a computer-based crime mapping system called CompStat in the 1990s, In-Detail Advertising and Design has launched a website called Crime Aware South Africa. The free to use, map-based community crime reporting website allows users to report crimes in their area and to receive alerts of any crimes being reported in a specified radius around them. Read more >>Last chance to vote for Greatest Individual Contribution to Online Media, Marketing Public voting for The Bookmarks' Greatest Individual Contribution to Online Media and Marketing award, sponsored by The Spacestation, closes end of today, Tuesday, 10 November 2009. The 11 shortlisted nominees, submitted by the industry, are: Prezence SA's Tim Bishop; 24.com's Matthew Buckland; Cambrient's Jarred Cinman; Habari Group's Adrian Hewlett; OMG Digital (OMD SA Online Division)'s Conrad Kakebeeke; AdVantage magazine's Louise Marsland; DigiVOX's Andrea Mitchell; Soccer-Laduma's Diogo Peral; Bizcommunity.com's Simone Puterman; Mail & Guardian Online's Chris Roper; and Quirk eMarketing's Rob Stokes. Go to www.bizcommunity.com/BookmarkAwards.aspx to cast your vote now.Direct MarketingCall to enter One Show EntertainmentThe deadline for entries for the One Show Entertainment Awards is Friday 11 December 2009 and this year it is introducing the category of "Branded Applications,” including desktop and mobile apps for the iPhone, G2, Palm Pre, etc. Read more >>Education and TrainingTalent and the Mozart Myth [Douglas Kruger] Whatever your field of expertise, don't you wish you had been born a Mozart? A child prodigy? A natural genius? Everything would be so much easier if it all just ‘came naturally' to you. Read more >>Advertisement: 
Green event raises a glass to green wine The inaugural Nedbank Green Wine Awards, announced on Wednesday 11 November 2009, continued the green theme into the awards event. Read more >>Your conference sucks: Part 2 [Richard Mulholland] In my first article on this subject, I focused on why conferences suck and what we need to do about it (adhere to our objectives). In this article, I will talk about some of the techniques we use to make our conferences kick more ass than yours. Read more >>
PICA bookings open until 17 NovemberBookings for the PICA Awards Gala evening at Emperors Palace Johannesburg on Thursday 26 November 2009 have been extended to Tuesday 17 November. Email bookings to melonyb@printmedia.org.za.Last day to book for PICA awards Bookings for the PICA Awards gala evening on Thursday, 26 November 2009, close today, Thursday 12 November. Read more >>Read, fly with 1time 1time's in-flight magazine, abouTime is said to have seen an increase in advertising sales this year and as well as being available to the airline's passengers, is also available online. Read more >>FM think tank opens with Death founderFinancial Mail is launching a business think tank, the FM Fresh Thinking Series, which will provide entrepreneurs in the country with a platform to develop fresh ideas and forward thinking business. It will provide businesses with global trends and be addressed by some of the most innovative and pioneering individuals in the business world. Read more >>Media24 acquisition of Primedia mags ‘no surprise' [Kim Penstone] It's a done deal. Media24 has bought the magazine portfolio of Primedia Publishing for an undisclosed sum and staff at Primedia are packing their bags for the now-confirmed move to Protea Place. Read more >>Zigzag zapped NEWSWATCH: Beware the perils of using images without the subject's consent… Zigzag surf magazine has been ordered to pay R10 000 for doing just that, reports IOL. Read more >>
MDDA: Letsebe article 'regrettable' The Media Development & Diversity Agency (MDDA) has refuted allegations allegedly made in the article published by Fin24.com on 13 November 2009 titled Bogus CV earns MDDA promotion. The agency says the article “is regrettable” and has issued the following statement. Read more >>All the news that's fit to buy?NEWSWATCH: Earn cash for producing and manipulating news for political ends? That's what being alleged happens in Cape Town, reports Mail & Guardian Online, which also reports that on the sports front, Casper Semenya is apparently considering legal action against a UK newspaper. On the copyright front, Google's control over copyright-protected books looks set to change, reports Business Day. Read more >>Winners of legal journalists' awardsThe 2009 Webber Wentzel Legal Journalist of the Year Awards were awarded earlier this week in Illovo, Johannesburg. Read more >>Public Service Broadcasting Bill: debate rages on[Issa Sikiti da Silva] The Public Service Broadcasting Bill, deemed ‘scrappy' and ‘complicated' by Wits University's Prof Anton Harber but fiercely defended by Minister Siphiwe Nyanda, continues to be hammered by many critics who firmly believe it will further damage the independence of South African media, which is already stressed by the Film and Publication Amendment Act, the proposed Harassment Bill and the ANC's never-say-die proposal of a Media Tribunal. Read more >>Excellence in Tourism Reporting, Kate ElsAt the 3rd Hospitality Investment Conference Africa (HICA) held at Sandton Sun Hotel from 4-6 November 2009, Kate Els from Now Media won the Excellence in Tourism Reporting award. Read more >>Nyanda defends broadcasting bill NEWSWATCH: The Communications Minister has come out fighting and slammed critics of the new draft bill, reports IOL. The nation's advertising production industry has been hit by the SABC financial crisis and the recession, and the next set of results might paint an even bleaker picture, reports Business Day. Meanwhile, following his company's purchase of Admob, Google CEO Eric Schmidt has high hopes for sales of ads appearing in applications on smart phones, reports Bloomberg. Read more >>Argentinean audio-visual media bill curtails adspend BRUSSELS, BELGIUM: The World Federation of Advertisers (WFA) is urging its members to support the Argentineans in their efforts to ensure the new Congress members, coming into power on 10 December 2009, revoke a proposed audio-visual media bill. Read more >>Green journalists honoured The 21st SAB Environmentalist and Environmental Journalists of the Year Awards were held on Monday 9 November 2009. Donald Guy was named SAB Environmental Journalist of the Year in the broadcast category for Pondo People, aired on SABC's 50/50. Read more >>MobileConsumers' cellphone costs cutNEWSWATCH: Thanks apparently to the efforts of the Communications Minister, Siphiwe Nyanda, the peak mobile termination rate is to be cut by operators from R1.25/minute to 89c/minute, reports Business Day. Read more >>New opportunities from BlackBerry conference San Francisco. US: Research In Motion (RIM) unveiled a new services platform for developers that will enable them to streamline business processes and build highly responsive, location-aware, revenue-generating applications for BlackBerry smartphones. The unveiling took place on Monday 9 November at the 2009 BlackBerry Developer Conference. The company also announced enhancements to the application platform that will further enable developers to develop rich content and applications rapidly. Read more >>NewspapersGoogle - kleptomaniacs? The Great Debate at the 62nd World Newspaper Congress in Hyderabad, India, plans to examine questions surrounding Google as news publishers worldwide examine and discuss their options and strategies in gaining higher advertising revenues which are currently being reaped by the search engine. The congress takes place 1-3 December 2009. Read more >>Be a good citizen - clean up the city The Citizen newspaper and its partners Garbie Refuse Bags and Pikitup today, 11 November 2009, have launched the CitiClean campaign, which aims to clean up city intersections. The campaign will tackle one intersection a week in a campaign to raise awareness of litter and to encourage the public to keep the streets and public places clean. Read more >>The weakness of The Weekender [Chris Moerdyk] It is always sad to see a newspaper close down. Even sadder when it might possibly have been avoided. And sadder still when the driving force behind it is someone you admire. Read more >>Publicis exec to speak at newspaper congress According to Olivier Fleurot, despite significant advertising growth online, publishers and advertisers don't know enough about advertising effectiveness on the web, and more research is needed. Fleurot is a chief executive for advertising and PR agency Publicis. Read more >>Online MediaNew driver for Wheels24Angus Thompson, deputy editor of Topcar, will join the Wheels24 team on a six-month secondment from 1 January 2010 as guest editor and responsible for the day-to-day editorial operations of Wheels24, it was announced in a joint statement by both parties on Monday, 9 November 2009. Read more >>Advertisement: 
Body lotion launched in malls The new Dark & Lovely body lotion has used out of home (OOH) devices to launch its presence in six of the country's most cosmopolitan malls through Primall Media. Read more >>ProductionNational film school for SA?The recently completed National Film School (NFS) study into the feasibility of a national film school will be one of the discussion topics at the Film Indaba 2009 that will be held on 26-27 November 2009 at Glenburn Lodge, Muldersdrift. The indaba will be hosted by the National Film & Video Foundation (NFVF). Read more >>Call to support GFC ‘Film Friendly' campaign “Our mission is to ensure that Gauteng is one of the world's most accessible and supportive centres for film production,” says Gauteng Film Commission (GFC) senior marketing manager Jacques Stoltz of the GFC's ‘Film Friendly Gauteng' campaign launched in November 2009. Read more >>PromotionsNG and Argus subscription driveNational Geographic (NG) Traveller South Africa is collaborating with the Weekend Argus in a campaign where subscribers will receive copies of both publications, gain an automatic NG Traveller Passport, receive regular invitations and offers to exclusive travel destinations, properties and experiences handpicked by the Traveller team and stand the chance to win trips to some of the handpicked destinations. This is part of its subscriber incentive to embody its ‘All Travel, All The Time' payoff line. “The passport has been created to add value to the subscriber's travel experience as well as a three-dimensional lifestyle experience to the brand,” says the magazine's publisher Kelda Lund.
Get professional tips for Gold Quill entriesThe Gold Quill, the International Association of Business Communicators' (IABC) global awards competition recognising outstanding achievement in communication, is open for entries for the 2010 awards. Multi-Quill winner and African Quill coordinator Mari Lee will present a workshop to entrants in honing their entries on 3 December 2009, in Johannesburg. Read more >>Prepare for the future and get ready for the upturn [Mbali Masimango] The past 18 months have been daunting for most companies across the world. Many have dug deep, become leaner and more creative and have weathered the harsh effects of the economic recession. To be honest, I think we are all tired of hearing about the economic recession and are all looking forward to the upturn. Read more >>Print media's decline: consequences for PR? [Ingrid Lotze] PR & SOCIAL MEDIA: With the bastion that was printed media struggling to cope with declining advertising spends and the explosion of social media, campaigns that connect companies directly with their customers will distinguish spectacular PR agencies from the average. Read more >>Elevating the role of corporate communication to improve stakeholder engagement [Nicci Columbine] Acknowledging that communication has become critical to connecting people and doing business today, it is an unfortunate reality that many companies still do not give sufficient recognition to communication as a business imperative. Read more >>RetailNews Cafe in the subcontinent News Cafe will open in Delhi India in November 2009 and, with shop fittings currently underway in Hyderabad, the second store opening is expected mid-January 2010, with Mumbai following end March 2010. Read more >>SalesMobile CRM grows revenue valuePrimador, a PG Group company and one of South Africa's largest suppliers of aluminium and glass doors, has maintained its revenues and increased its margins and market share with targeted customers, despite the recession and building slowdown, through the implementation of Tracer CQM, the handheld sales effectiveness solution from the company of the same name. Read more >>TVDiarise Cape Town Community TV AGMThe Cape Town Community TV (CTV) AGM will be held on Saturday, 14 November 2009, at Ashley Kriel Hall, Community House, 41 Salt River Rd, Salt River, 9.30am - 2pm. The main item on the agenda is “Save CTV campaign.” The CTV Board has agreed to exempt organizations from paying the annual membership fee of R1000 for 2009 to ensure a well-attended and fully representative AGM. Registration fee for the AGM is R50 per delegate or observer to cover all costs (including documentation and meals). For more details tel +27 (0)21 448 0448 or email agm@capetowntv.org.Another ‘lucky’ feline tale [Louise Marsland] Remember how we all went gaga over the story of Lucky, the one-legged cheetah in the VW Golf ad by Ogilvy Cape Town earlier this year? Well, how about this tale of a one-eyed kitten surviving a journey across Jozi in an Opel engine? Read more >>Toilet humour [Andrew Timm] Okay, toilet humour is probably the lowest form of humour, besides sarcasm, puns, and possibly SABC 3’s “Font”. But this is a true story loosely linking a toilet “situation” and television and me, so dammit, I’m going to tell it! Read more >>The PM’s misspelt letter – a parable of modern Britain? [Dr Graeme Codrington] The first few entries of this blog have focused on trying to understand the future by tracking the trends that are shaping the world around us. This is something I do everyday – watching the world, and looking for the defining moments and shaping stories. One such story from the world of British politics, military and the media caught my eye this week. Read more >>
MarketingNando's educates its employees about the dangers of HIV and AIDS - Z-CARD Looking out for the health of its employees, Nando's, the global Portuguese chicken outlet, put together The Nando's Life - It's My Life HIV and Aids awareness campaign to effectively communicate with staff members and urge them to make a difference. Read more >>Scribe-Media receives DTI copywriting contracts - Scribe-MediaScribe-Media has been appointed by associate graphic designing company, Dynamic Designs, to be the sole copywriter for the BBSDP contracts which Dynamic Designs recently procured from government's Department of Trade and Industry (DTI). Read more >>Your Child Kids Expo gives a taste of things to come - Egg Marketing & Communications On Thursday 29 October and Wednesday 4 November organisers and sponsors of the Your Child Kids Expo gave Cape Town and Johannesburg companies the opportunity to experience what this unique expo will be all about. Read more >>Ten experts, giving ten ideas for 2010 - SA's big year-end blueprint conference - The Future GroupJeremy Maggs and Future Publishing have assembled 10 experts who will each speak for 15 minutes, giving 10 important ideas for 2010, at the launch of the third edition of the advertising, marketing and branding review, The Annual, on Thursday morning, 26 November. Read more >>Accounting and finance profession needs a "business unusual" solution - Wisdom Keys GroupAccording to the Annual Talent Shortage Survey released by Manpower SA, accounting and finance listed fifth on a list of sectors struggling to fill existing vacancies. This was a crucial point of discussion at a recent Association for Chartered Certified Accountants (ACCA) conference. Read more >>AdvertisingRedline rubs shoulders with financial advertising giants - Draftfcb (South Africa)Redline's financial advertising division rubbed shoulders with the giants in this specialist sector at the 2009 Sake24 Financial Advertising Awards thanks to its performance for AltX-listed client, SilverBridge. Read more >>Y&R appoints new creative director for Pick n Pay account - Young & Rubicam UK-born Steve Morgan, whose experience and accomplishments on the Jet brand over the past ten years has earned him authority within the retail advertising space, joins Y&R South Africa this month as the creative lead on the agency's biggest account, Pick n Pay. Read more >>Six major ‘truths' to change way marketers do business - Draftfcb (South Africa)Marketers globally face six major ‘truths' that will impact the way they do business in the short and medium term, says Draftfcb Worldwide's global chief strategy officer, Michael Fassnacht. Read more >>Brand-enabled content: getting past the PVR - Euro RSCG SA [Angela Ferreira] So the PVR is making it harder and harder for marketers to get consumers' attention? Angela Ferreira, Euro RSCG's planning director, looks at how using brand-enabled content can help a brand stand out from the crowd. Read more >>Mick & Nick buys "Deco Bible" - Mise en Page - Mick & Nick Below-the-line ad agency Mick & Nick recently bought a rare copy of Mise en Page: The Theory and Practice of Layout by Alfred Tolmer, also referred to as the "Deco Bible". Mick & Nick are happy for anyone interested to come to their offices to take a look. Read more >>Volcano Advertising relies on instinct to guide Garmin - Volcano Advertising Volcano Advertising was tasked by navigation technology giant Garmin to demonstrate creatively the brand's key intrinsic - that Garmin consumers need not worry about navigating but can rely on a trusted brand to ensure they arrive safely at their destination. Read more >>Four Cousins Wine enjoys TV debut with Brandbar - Brandbar Four Cousins Wine has just made its TV debut. Building on the brand's popularity and success the commercial reflects its wide appeal across all demographics. Read more >>Volcano scoops a Silver Eagle for "Project Snowball" - Volcano Advertising “We literally stretched our imagination on this one,” said Dustin Sinclair, Art Director at Volcano Advertising after they won a Silver Eagle in the Best Tactical Use of Medium category at the Eagle Print Awards ceremony in Johannesburg. Read more >>BrandingThe Nola brand gets a facelift - Liquidlab Cape-based strategic design agency, Liquidlab, has recently expanded its national client base to include one of South Africa's most trusted household brands, Nola. The company approached Liquidlab to redesign both their corporate logo and their range of household mayonnaises and dips. Read more >>Vega students excel at AVA Expo photographic competition - Vega School This year's AVA Expo audiovisual appliance exhibition in Gauteng played host to the Canon Shooting Star amateur photographic competition, with first, second and third places being awarded to very talented young South Africans from Vega School in Johannesburg. Read more >>Branding support for small business - November 1 As part of their enterprise development initiative, November 1 provided the exterior signage for upcoming small business Gladys Sewing Services, situated in Johannesburg's bustling Jeppestown. Read more >>DesignDynamic Designs awarded prime DTI contracts - Dynamic DesignsThe DTI has approved Dynamic Designs as one of the preferred service providers of their flagship BBSDP grants. The prospective DTI contracts include a variety of clients which vary from small businesses to medium business enterprises. Read more >>Wrap2theMax winning entry for October 2009 - Roland 2theMax The winner of the October 2009 round of the Wrap2theMax vehicle wrap design competition is local designer Annemarie Burger. She wins this round based on her submission for News Cafe that accurately captured the feel of the News Cafe advertising campaigns in a mobile format. Read more >>DigitalFirewater Interactive recharges Energizer website - Firewater Group Energizer, which produces the world's longest lasting lithium batteries in high-tech devices, can now enjoy a long-lasting web presence. Firewater Interactive has unveiled the new Energizer South Africa website. Read more >>digiVOX takes home Bronze award at The Bookmark Awards - digiVOXdigiVOX, a specialist digital media agency, was awarded bronze in the Digital Marketing - Online Media Plans category for their campaign “iBurst: Dial-Up is Dead”, at the 2009 Bookmarks awards ceremony held in Johannesburg on 12 November 2009. Read more >>Adwords accreditation for Virtuosa - Virtuosa Paid search, or Pay Per Click (PPC) is in many instances a misused tool by agencies that charge clients for these services but most often are not delivering results. Google Adwords in particular can either generate effective results or cost the client their entire budget with no return. Read more >>aquaonline appointed by Eastern Cape Tourism Board - aquaonlineaquaonline has been appointed by the Eastern Cape Tourism Board (ECTB) as its exclusive digital agency. This win, after a rigorous four-way pitch process, adds to the other key wins for aquaonline in 2009 that include Stanlib, Pick n Pay and Nokia. Read more >>What you should know about Facebook! - Popimedia Popimedia has developed a proprietary viral marketing system - PIActions - that is able to refer messages into Facebook from third-party websites thus ensuring trusted credible referrals from friend to friend. Read more >>What happened to me - Holton & Associates[Gray Holton] I know I normally talk about IT, but phishing attempts and hacking are really just the evolution of cons! Let me tell you a true story about what happened to me about 20 years ago. Read more >>BitDefender Total Security 2010 offers consumers maximum protection, speed and usability - Holton & Associates New features to the BitDefender Total Security 2010 suite include user profiles which custom tailor the program to match users' needs, advanced active virus control to detect new threats, and optimised scanning that speeds on-demand scans. Read more >>Education and TrainingMaim a woman: A novel way to make money in crime fiction? - Writers Write November is novel writing month and it seems that strong heroes, violent crime and creepy super-villains are the flavour of the month. Budding crime scribes got to listen to new South African novelist Jassy McKenzie speak at Writers Writer's first-ever crime writing evening. Read more >>EventingIce sculpture portraits of famous legends - using just snow, paint and ice... - Ice Art Ice Art was challenged by New World Productions to create a series of hand-carved ice sculpture portraits of famous faces, using just snow, paint and ice, for the launch of the New Cape Quarter in Cape Town. Read more >>Philadelphia Top Chef - Flying Pigs Branded Theatre Co. Flying Pigs launched the Philadelphia ‘Young Chefs Challenge' using industrial theatre to communicate the message and to fire up the young student chefs. The launch went so well that Kraft Foods approached them again to handle proceedings at the end of the competition. Read more >>A winning recipe - Barcode Looking for a drink to impress at your next party? Here's a recipe that earned South African cocktail maestro, Ryan Duvenage, seventh place at the recent IBA World Cocktail Competition in Berlin, Germany. Read more >>MagazinesPorsche partners with Live Out Loud - Live Out Loud Porsche partnered with Live Out Loud on their annual Porsche day at Kyalami Race Track this past Saturday. Over 100 Porsches circa the 1950s through to today gathered to take over the track and Live Out Loud was there to capture the excitement and adrenalin of the day. Read more >>New appointments at Prestige magazine - PrestigePrestige luxury lifestyle magazine has futher expanded its passionate team. Read more >>Women's Health website named as a finalist in The Bookmark Awards 2009 - Women's Health Women's Health, a women's lifestyle magazine published by Touchline Media, is one of six finalists in the Publishing: Website category of The Bookmark Awards 2009. Read more >>MobileRedline and Impact score double points for Draftfcb at the LG Mobile Worldcup - Draftfcb (South Africa) Draftfcb, through its corporate and brand public relations specialist, Redline, and its below-the-line activation studio, Impact, has successfully launched, and concluded, the South African leg of the LG Mobile Worldcup. Read more >>2010 sees mobile marketing win a greater share of the marketing budget - Strike MediaNot only is mobile marketing instant, personal and direct but its dynamic, interactive nature engages customers and facilitates a two-way dialogue. Mobile will help companies improve marketing performance and deliver the right messages at the right time. Read more >>Google to acquire AdMob - AdmobAdMob has signed a definitive agreement to be acquired by Google for $750 million. AdMob's people, products and tools will continue to work to deliver successful campaigns and to effectively monetise mobile traffic, with no interruptions. Read more >>Online MediaStonewall+ Media wins Silver at The Bookmark Awards - Stonewall+ MediaDigital media agency, Stonewall+ Media, has won Silver at the Bookmark Awards in the direct marketing: online media plans category for its digital media campaign for Lexus RX. Read more >>The last of the VW Citi on bidorbuy auction - bidorbuyPresently, the highest bid on a bidorbuy auction for the special edition Volkswagen Citi stands at a little over R160 000 - even though the indicative market price is R113 500. The car in question started its bidorbuy journey on 3 November at a starting bid of only R1. Read more >>TEAMtalk media shortlisted for 2009 Bookmark Award - TEAMtalkDigital content provider, TEAMtalk media, is a finalist in this year's Bookmark Awards in the mobile publishing category for F365.co.za, the mobile version of the popular Football365.co.za website. Read more >>JD Consulting announces the successful launch of NFB JHB and NFB Asset Management websites - JD Internet ConsultingJD Internet Consulting has successfully launched websites for NFB Financial Services Group and for NFB Asset Management. Read more >>Hotel & Restaurant digizine set to triple readership - RamsayMediaHotel & Restaurant, South Africa's oldest business-to-business magazine, took another technological leap on Monday, 2 November, when a digital version of the publication was emailed to more than 20 000 recipients locally and abroad. Read more >>Out Of HomeRapid Kiosk - Right Stuff With the 2010 FIFA World Cup just around the corner, not to mention glorious summer, the Rapid Kiosk is the natural choice for public events and portable, instant retail solutions. Read more >>Edward Snell & Company takes the taxi route with new branded cabs - Graffiti Wholesale wine and spirit merchant Edward Snell & Company recently took three of its premier liquor brands onto South Africa's roads with five branded London taxi cabs and three branded Rikki's taxis. Read more >>ProductionEvo Media has moved offices - Evo Media Evo Media has shifted premises in both Cape Town and Johannesburg. Both offices are only a short distance away from their previous location. Read more >>Mama Dance! Music Library goes bigger! - Mama Dance! Music Solutions Mama Dance! is now distributing the brand-new Mama Dance! Music Library DVD 1-24 containing seven new releases. With over 1000 tracks the library could be biggest collection of southern African production music in the world. Read more >>Fresh Eye director gives Nando's ad a fun twist - Fresh Eye Film Productions Nando's latest television commercial is a send-up of South Africa's parliament ministers. Their high-flying spending is used to contrast the latest, good-value offer from Nando's - three peri-peri wings and chips for only R19.95. Read more >>Getting involved at pitch stage - The Refinery When Velocity director Anton Visser showed the script for the new Stimorol spot to Sam Alessandri and Lisa Haw of The Refinery, there was only one way to approach this: shoot the test for him to use in his pitch! Read more >>PromotionsCan you afford to ignore in-store? - Sound Media Below-the-line activations have become indispensible tools for any comprehensive brand campaign. The average consumer is subjected to over 1000 brand names and messages in a single day, so offering a one-on-one product experience could be the deciding factor in choosing one brand over another. Read more >>
Algoa FM produces high octane results for advertisers in first month of 2009 Q4 - Algoa FMEastern Cape adult contemporary radio station, Algoa FM, produced outcomes with dramatic results supporting both business and marketing objectives for several advertisers during October 2009. Read more >>Phat Joe joins Heart 104.9FM - Heart 104.9 He's one of the most controversial on-air radio personalities in the country and has had numerous newspaper headlines for his downright outspokenness. Tune in to Heart 104.9FM this December for Phat Joe as he takes over the Bokomo Hearty Breakfast show. Read more >>
"Now, do you have any questions?" - RecruitMiThe interviewer's last question is frequently the most important one. That's when the interviewer smiles and says: “Now, do you have questions for us?” Your response at this point often determines if you continue as a job seeker or transform into a job getter. Read more >>Advertisement: 
SAMRA spearheads Online Research Symposium - SAMRAThe Southern African Marketing Research Association (SAMRA) recently held an Online Research Symposium in Johannesburg aimed at educating the industry on technological issues, methodologies, practices, new trends and ethics, and addressing concerns in the market. Read more >>Brands lose millions in bungled ad broadcasts - OrnicoResearch released by Ornico shows TV error rates for broadcast commercials are climbing and that advertisers are losing millions from mistakes made by local stations. Read more >>Instant Grass launches Digilogue, the definitive insight-driven planning tool for digital strategy - Instant GrassInstant Grass has announced the launch of their new consumer insight tool, Digilogue, which helps marketers to connect effectively with the digital lives of consumers. Read more >>RetailTodwil manufactures free internet units - The Todwil Group Todwil, a Cape-based company specialising in retail marketing solutions, was recently contracted by Hipzone to design and manufacture housing units for routers that will provide one gigabyte of free internet access per month to users nationwide. Read more >>HighJump Software expands in South Africa with new associate iWMS - iWMS - HighJump SoftwareHighJump Software, a global provider of supply chain execution solutions, has entered into an agreement with South African-based iWMS for them to serve as HighJump's associate for the South Africa region. Read more >>TVBonisanani cracks early morning AR's - Kagiso TV & Communications Bonisanani, a children's programme produced by Kagiso TV & Communications for SABC 1, has defied the odds by catching and holding viewers in an early morning weekend timeslot. Remarkable AR's of up to 3.3 in the children and teen markets has been achieved. Read more >>Youth MarketingReaching the youth over the festive season - Student VillageYouth marketing specialist Student Village has put together a solution to keep brands in touch with the youth during the festive season which incorporates the latest in vehicle branding, targeted online exposure and branded beach promoter teams. Read more >>
Win Kirstenbosch Summer Concert tickets every week MUSIC Bizcommunity's BizLounge will be giving away two tickets to one lucky winner every week until early April 2010 to the Old Mutual Kirstenbosch Summer Sunset Concert Series. To stand a chance of getting your hands on the freebies you'll have to enter each week on our Win page. Can we find love on The Rebound? MOVIES [Zeenat Ebrahim] The Rebound explores a new angle to the romantic comedy starring Catherine Zeta Jones in one of her less glamorous roles. The humour gets a thumbs-up and saves the movie from being a long-winded stretch. I however fail to make the romantic connection between a 40-year-old falling for her 25-year-old nanny. Jack Parow pirate of the caravan park MUSIC [Ruth Cooper] Gevaarlike, romantic Afrikaans rapper Zander Tyler, better known as Jack Parow, seems to have exploded out of nowhere and is taking over the SA rap scene, working with big names like Fokofpolisiekar, Heuwels Fantasties and Die Antwoord. Meneer Parow is spreading his dirty-and-dangerous lyrics and music to all he can. BizLounge, keen to get in on the action, invited him round for a coffee and chat - and to find out who the real Jack Parow is. Be enthralled and freaked out by Quack THEATRE [Daphne Cooper] From the Hip: Khulumakahle (FTH:K) is a ground-breaking theatre company that brings together deaf and hearing artists. Quack is their latest piece and it opened at The Intimate Theatre last night. It is well worth seeing, even if just to marvel at how a play can be so powerful when there is neither word, nor facial expression. Create your own Starry Night, go Artjamming ART [Sindy Peters] I never was a painter; my creativity unfortunately is bound to ideas rather than creating pretty pictures on a canvas. I'm in the middle of Painting by Numbers, and that's as good as it gets for me. But, luckily for me, and perhaps you too, you don't have to be a Van Gogh to enjoy Artjamming. You can create your own Starry Night and walk away glad to have done it. A decade of decadence for FHM OTHER [Ilva Pieterse] Dazzling lights, striking models, mouth-watering platters and magnificent music all made up FHM's epic 10th birthday celebration this year at Urban Tree in Sandton on 6 November. Cape Quarter, a creative masterpiece OTHER [Zureta Olivier] Glitz and glam was the essence of the opening of the new Cape Quarters with a guest list topping the who's who in the Cape Town high society. Already probably the most popular hot spot in Cape Town, the developers did justice to this magnificent development combining the old Cape Malay style of De Waterkant with modern upmarket architecture, integrating it into such a creative masterpiece. Vomit-spitting, gut-spilling sleepwalkers in Zombieland MOVIES [Zeenat Ebrahim] Zombieland is apparently not a horror. Let's go with action-comedy as the producers suggest. The movie has an interesting theme despite the awful title. At the very beginning it did cross my mind if there was any point to it. The movie that is.
"Lack of money is no obstacle. Lack of an idea is an obstacle." - Ken Hakuta "They always say time changes things, but you actually have to change them yourself." - Andy Warhol "Nature does not hurry, yet everything is accomplished." - Lao Tzu "It used to be that people needed products to survive. Now products need people to survive." - Nicholas Johnson Print - Print any item in this newsletter. Email - Email any item in this newsletter. Comment - Comment on any item in this newsletter. 
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