SA's bronze student campaign winnerThe AAA School of Advertising CT and Lauren Bloom, now a junior designer at Superunion in Johannesburg, have been awarded 2 Bronze Cubes for campaigns, "Calculated Creative" (Illustration - Self Promotion) and "Black: A study of the darkest colour" (Limited Edition, Private Press or Special Format Book) at The One Club for Creativity Student ADC awards. Lauren Bloom is a junior designer at Superunion in Johannesburg. I sat down with Bloom and asked her to tell me more about the winning campaigns and what these awards mean to her. The second design piece was also informed by another of my graphic interests: the colour black. I designed a publication that takes a deeper look into black and how it’s interpreted in fields such as science, psychology and visual arts and how the darkest colour communicates in design. The content also included experiments, articles and data visualisations whereby I attempted to find the answer to an overarching question: what does the colour black mean to me and you?
Visit our One Show special section for the latest updates! About Ann NurockAnn is a Partner at Relationship Audits and Management, a global consultancy that measures and optimizes client /agency relationships. Her proprietary Radar tool is used by 30 corporates globally and as a result she interacts with over 80 agencies of all disciplines. Ann spent 25 years plus in the advertising industry as CEO of Grey Advertising South Africa, and head of the Africa region followed by President and CEO of Grey Canada. Contact details: ann.nurock@relationshipaudits.com | Twitter @Annnurock
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