hahahahahahaha, iv'e heard of market share.

But share of voice, that's taking marketing jargon a bit too far.

Who invents this speak, Toyota SA???Posted on 24 Nov 2009 16:06

Guys can any1 who saw Daily sun ya lastweek to tell us what's reaaly led to the suspsension Cebo...I min my mirnings are never the same...Posted on 24 Nov 2009 15:41

there are other ones aswell...
there's one with a white father at a sports match, drinking.
and there's one with a woman (coloured) who is stopped by cops with her daughter in the car.
so it's covered all races!!
they're all quite punchy and real. i really, really think this is a good campaign.Posted on 24 Nov 2009 15:28

That was the very point I was making. You are the stupid ignorant one making dumb comments.Posted on 24 Nov 2009 14:55

Hi there,
I see you answered yes to that question as to whether there is a company (or someone) who can put you onto a freelance rep. Is this what you do?
I have a new stationery product which I need to market and sell. I cannot do the selling myself and am desperate to get a freelance rep to do it for me. This is an exclusive product that is like no other in the country.
Can you help me?

MelaniePosted on 24 Nov 2009 14:51

it is so sad that they almost caught all of us. The poor individuals that didnt google.
Thanks for the warning didnt feel like the traffic anyway.Posted on 24 Nov 2009 14:42

I am looking forward to this.Posted on 24 Nov 2009 14:37

I think this Ayoba campaign is so wak, so 2008! I change the stations every time i hear it on the radio and change channels every time is see it on tv.Posted on 24 Nov 2009 14:28

I bet a lot of people can relate to this ad. Great job.
Who did it?Posted on 24 Nov 2009 14:13

my advice to consumers, 'stay away from the shops'.Posted on 24 Nov 2009 14:06

I really can't understand why this is an insult?? Huh?? Frankly, I reckon (in my opinion, of course!) that this campaign is a brilliant piece of creative genius, albeit with the aid of the "back office"... I feel that the relationship between man's best friend and the Toyota brand (with specific reference to "Loyalty" and "trustworthiness") is well portrayed in a great light-hearted & humorous way) Great campaign! Well done!Posted on 24 Nov 2009 13:42

..Posted on 24 Nov 2009 13:37

If you're going to make uninformed comments, best to not be arrogant and sarcastic at the same time. You just come off looking worse. You refer to television in particular: Allan Gray, Medal Paints and Frisco have all been flighted extensively. Ask your media department to run a post campaign analysis and see for yourself. If you even know what that means.Posted on 24 Nov 2009 13:32

Black or White, this ad taps into the human emotion of the viewer as well. You feel what the young girl is feel - embarrassment and wanting the world to swallow her up.
Very few ads connect that way nowadays. I'm as black as they come but the point is about the message which is clear and I love the way its dramatised.Posted on 24 Nov 2009 13:14

Hendi-Karina ... The child's name is a combination of mom & dad's names, just as how the "new the burger" they're selling, is a combination of two different burgers.Posted on 24 Nov 2009 13:06

I am currently Studying at the University of KZN and am very interested in this Bursary... It would be an opportunity of a life time. My email Address is 209534743@ukzn.ac.zaPosted on 24 Nov 2009 12:42

why does it have to be a black guy?Posted on 24 Nov 2009 12:33

Well done, this is one of the better campaigns I have seen in a long time. Well executed and slickly written, it will resonate with the 4x4 buyers I am sure.Posted on 24 Nov 2009 12:19

To put a human mouth on a dog is an insult. Dogs are domesticated enough...Yes yes a human mouth makes the animal easier to relate to.
Still I reckon Toyota have lost the initiative in this ad by doing it.Posted on 24 Nov 2009 12:16

What on earth is that about?Posted on 24 Nov 2009 11:46