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AFRICA Celebrity branding in Nigeria
AFRICA Partnership boosts Jet Community Awards
AFRICA AIG Uganda adopts Chartis as new identity[Walter Wafula] Chartis is the new name for the local subsidiary of insurance firm American International Group (AIG) in Uganda. The new identity which is derived from the Greek word for map, “underscores AIG's 90-year history as a successful global pioneer of insurance in various parts of the world,” according to Alex Wanjohi, MD, Chartis Uganda. 4 Nov 2009 09:12 AFRICA nigerianbrands calls for papers
AFRICA Shock figures of ad broadcasting errors
AFRICA Strong brands recover faster
AFRICA How to grow your brand responsibly in Africa[Issa Sikiti da Silva] Despite its seemingly endless problems - diseases, crime, war, coup d'états, dictatorship and corruption - Africa has nevertheless become a destination choice for potential investors who seek to capitalise on its phenomenal growth and annual higher returns to expand their wings and grow their brands. But the continent is not for the faint-hearted! 21 Oct 2009 07:47 AFRICA Media&Money comes to CNBC Africa
AFRICA Media&Money comes to CNBC Africa
AFRICA The head, heart and hand of branding
AFRICA Happiness key in Rio's branding triumph
AFRICA 10 flying banners for less than US$2 a day! - Big Eye Branding
AFRICA Confectionery wonderland at Loeries Mayor's Party
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Brand managers, marketing communications practitioners, students, academics and other professionals interested in the field, study and practice of branding and brand management are invited to submit their researched papers, articles, brand related news features, photos of product launches and other brand events for publication in the launch edition of nigerianbrands. 
According to Deloitte, recent tracking of radio advertising broadcast on South African stations showed alarming results; an average of 9% of all radio ads booked are not broadcast as scheduled. Based on FM's AdFocus estimated figure of R3 billion on radio advertising in 2008, this error equates to R270 million erosion of ad spend per annum. 
According to recent international research, strong brands are recovering from the effects of the global recession ahead of others. The BrandZ study, commissioned by WPP and conducted annually by Millward Brown, measures the brand equity of thousands of global “consumer facing” and business-to-business brands, and interviews over a million consumers globally. 
CNBC Africa this week launches its Media&Money programme, focusing on the competitive and business side of Africa's media, marketing, advertising, branding and communications sector. The show will each week feature some of the most influential advertising leaders and branding professionals as guest hosts. 
When you next think about buying branding equipment, work out the real cost of the investment by working out how long the products will last divided by the cost. 
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